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Proven success in creating and maintaining branded marketing collateral, engaging social media strategy with content creation, photo shoots, SEO, digital campaigns, signage, etc. Oversee the paid media strategy, Google Ads, and social campaigns, including Facebook, Instagram, and TikTok Conduct in-depth market research, customer demographics, competitor analysis, and benchmarking to best inform our marketing decisions.
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In addition, you will be asked to analyze selected markets, customers, and competitors for use in the formulation of business and product strategy, marketing requirements, content, and demand generation programs.
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Reporting to the Sr. Director of Brand Strategy & Content, the Content Director is responsible for the strategic development of Wharton MarComm's content planning, including the distribution of multimedia content, alignment with Wharton's school-wide priorities, and project coordination processes within the Content & Creative team.
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Oversee and execute digital marketing campaigns including but not limited to; overarching social media strategy, maintaining campaign timelines, overseeing online advertising campaigns, influencer & seeding campaigns, CRM management, asset management, website updates, and other ongoing initiatives.
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Develop, design, and deliver a marketing communications strategy that aligns with recruitment and enrollment goals for various academic programs including web content, digital ads, social media ads, search engine marketing, lead generation, email marketing campaigns, graphics, program sheets, brochures, flyers, video content, PowerPoint presentations and procuring of promotional and print collateral.
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Lead multidisciplinary teams representing a broad set of marketing domains including performance marketing, email and marketing automation, SEO, content strategy and production, demand generation and lead process management.
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This position is fully remote but must be able to travel to an Arrow office location as requested by Arrow leadershipWhat You Will Be Doing:Define, communicate, and lead the strategy for global marketing capabilities and operations aligned to our overall strategic digital and customer experience vision, north star and OKRs/business outcomes.
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This leader will contribute to developing the vision and direction for the Wellness Products category across all key pillars of marketing and communications including but not limited to brand management, creative content development, competitive analysis, PR, events, traditional and digital advertising, catalogs and direct mail, email, social media, paid media, SEO/SEM, affiliate partnerships, community, influencer programs and strategic marketing partnerships.
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Create and implement a comprehensive digital marketing and content strategy that ties into all digital outlets, such as social media, video displays, email and text messaging, search engine optimization and web-based advertising.
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Define and drive the strategic agenda for the Marketing organization's MarTech roadmap, mobilizing key partners across the end-to-end ecosystem inclusive of near term & long term priorities for critical domains e.g. campaign management & workflow, content management, channel management & delivery, audience management, etc.
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As the Senior Director of Product Marketing, SASE, you will work closely with Product Management, Go-To-Market, Sales and Marketing stakeholders to create, implement and execute the product marketing strategy for our SASE offering, including Prisma Access and SD-WAN.
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Oversee community and reputation management for recruitment marketing for LinkedIn. Collaborating with Director of Media and field marketing leads to execute social media strategy for other channels (managing content calendar, boosting posts, analytics and optimization.
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You will oversee all aspects of recruitment marketing, including social media, third-party vendor management, website optimization, and content creation. Content Creation: Provide briefs and creative direction to Vital in-house agency on developing compelling and relevant content for various recruitment marketing channels, including website content, videos, employee testimonials, and more.
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Set and deliver search engine optimization strategies, including content calendars, project management of on-site improvements, and providing guidance to the content team. Our clients come to us for help with SEO, SEM, PPC, social media and all the other components that make up digital marketing campaigns, and this role would take on the management of these client accounts and delivery of their needs.
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Strategic Enrollment Marketing and Content Development Lead strategic content creation and campaign management for the offices of undergraduate admission and financial aid.
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content management marketing strategy jobs Title: marketing director in Peoria, Arizona
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With the advent of desktop computers, the arduous task of scouring through weekly job classifieds became a thing of the past. The mid-1990s brought about a new era where job seekers could easily search and apply for jobs online. The introduction of AOL's Instant Messaging feature provided an even faster means for employers and candidates to communicate and schedule interviews. As smartphones became more pervasive in the early 2000s, hiring managers increasingly used phone calls for screening and interviewing candidates. Despite this trend, over 80% of interviews still took place in person.
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As you may already know, there has been a lot of talk lately about the possibility of a TikTok ban. While this has not yet come to fruition, it's important to consider the implications this could have for businesses and recruiters who rely on TikTok as a platform to market their brand, recruit new talent, and connect with their audience.
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As the job market remains highly competitive, we have seen a surge in "rage applying." This is when candidates apply to multiple jobs, often without considering whether they are truly interested in the role. Rage applying goes hand-in-hand with quiet quitting. Often, employees want to entertain the thoughts and feelings of leaving their job, but they aren't necessarily serious about leaving yet. Meanwhile, other employees engaging in this trend are actually trying to find a better role. As a recruiter, it can be hard to identify who are the real applicants in a sea full of quiet quitters, but understanding rage applying and identifying red flags will certainly help.
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Building a Candidate Pipeline Through Internships
Building a candidate pipeline through a great internship program for local college students and recent graduates at local universities is a great and cost-effective way to attract and retain top talent. By offering meaningful and impactful work experiences, regular feedback, coaching, and mentorship, you can create a positive internship experience that will make your organization a sought-after destination for future employees. This not only benefits the organization in the short-term but also in the long-term, as you'll have a pool of well-trained and experienced candidates who may be interested in full-time employment once they graduate. Furthermore, building relationships with local universities and college students can increase brand awareness and build a positive reputation for your organization in the local community.