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Reporting to the Sr. Director Shopper Marketing Large Store + Emerging Channels, the Shopper Marketing Director will work closely with the LS + EC Sales Leadership team, cross-functional marketing teams, eCom sales, digital marketing, and the category management/shopper insights team to help the Shopper Marketing Managers develop and execute insight-driven, channel/retailer specific marketing solutions rooted in shopper behavior.
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Partner with Hasbro Category Management Insights team to lead strategic, retailer-specific shopper insights (i.e. perceptions of the retailer/category, desired shopping experience). Deep expertise in quantitative and qualitative shopper insights methods, including research design, execution, and interpretation (i.e. observational research, shop-a-longs, surveys (traditional, trigger, mobile), path-to-purchase.
Full-timeExpandApply NowActive JobUpdated 29 days ago - UpvoteDownvoteShare Job
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Collaborate with cross-functional teams, including Brand Marketing, Sales, Category Management, and Retail Operations, to develop and implement integrated shopper marketing programs. The Lead Shopper Marketing Manager will be responsible for developing and executing shopper marketing strategies and initiatives to drive brand awareness across the premium waters portfolio, increase sales, and enhance the overall in store shopper experience.
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This person provides category management deliverables to the field Category Insights team, with an emphasis on actionable category and shopper insights that drive the business for our customers and Del Monte.
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Drive the utilization of shopper insights to influence strategy development and execution with commercial partners e.g. sales, category management, channel strategy, commercialization, shopper marketing, revenue growth management.
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The Category Management Director is accountable for implementation of Coca-Cola Consolidated commercial strategies across the four components – Shopper Insights, Portfolio Strategy, Sustaining Look of Success and Thematic Retail Promotions across Coca-Cola Consolidated largest customer base.
Full-timeExpandApply NowActive JobUpdated 23 days ago - UpvoteDownvoteShare Job
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Proficiency in the following areas: Category/Space Management, Shopper Insights. Advanced analytical capability combining retail, consumer and shopper insights. Lead and deploy training, communication and change management to imbed Category Management disciplines across business teams/functions.
Full-timeExpandApply NowActive JobUpdated 8 days ago - UpvoteDownvoteShare Job
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Shopper Marketing / Omni-channel Marketing. Develop and execute promotional plans at Walgreens in category including soliciting funding for OMNI and shopper marketing activities to drive sell in and sell out.
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Work with Sales, Marketing, Shopper Marketing, Shopper & Consumer Insights, Brand, eCommerce, and other Category Leadership resources to establish performance management including the streamlining of reporting cadences, macro assessments and opportunity gap analysis.
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Minimum of (2) years in CPG industry – customer analytics, customer insights, category management and/or shopper insights for consumer or relevant business experience is required. Fluent in interpreting shopper and category insights research and a strong understanding of syndicated data (IRI or Nielsen) and panel data (e.g. Numerator.
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About You10+ years experience in CPG industry, Healthcare experience preferred with a minimum of 3 years Walmart Category Management and Shopper Insights experienceAbility to analyze large sets of sales and shopper data, translate the insights into tactics, and present category growth opportunities to the retailer in a compelling way that drives actionStrong collaboration skills across multiple functions- National Account Managers, HQ Category Management, Sales Strategy, Digital COE, etc.
$142,000 - $200,000 a yearFull-timeExpandApply NowActive JobUpdated Today - UpvoteDownvoteShare Job
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Personally, with their team, and via management of third-party vendors, they are accountable for packaging design, advertising creative, consumer promotion incentives and shopper marketing, and media strategy, planning and execution.
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2+ years of experience as in-store shopper/picker. More detail about Tin Building by Jean Georges part of Creative Culinary Management Company, please visit. As an Order Shopper, you’ll be a part of e-commerce department supporting customer orders, collecting items for orders, packing and preparing them for delivery/or pickup.
$18 - $20 an hourPart-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Support Budget Management process Supporting the Shopper Marketing & Trade Activation Managers in budget management including raising purchase orders. Management of our POS requirements and systems Working in collaboration with the other Shopper Marketing Executive and our 3 rd party point of sale partner to streamline our reporting and POS management.
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Two to five years of consultative sales experience surrounding Shopper Marketing, CPG-oriented solutions, and/or digital media. Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company.
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