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Product Marketing Senior Manager Refrigeration (Top Freezer, Built - in, Water Filtration)
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- The Product Marketing Senior Manager – Refrigeration (Top Freezer, Built-In, Water Filtration) is essential to developing and executing the Commercial Growth Strategy of the Refrigeration business, in alignment with the GE Appliances House of Brands strategy while driving continued leadership in Ice & Water product excellence.
- Product Marketing Senior Manager – Refrigeration (Top Freezer, Built-In, Water Filtration)
- This role is responsible for leading the creative development and omni-channel implementation of all product marketing material related to specific product categories including Top Freezer, Built-In, Water Filtration, Freezer, Compacts, Wine & Beverage.
- Ensure leading edge omni-channel product marketing presence, including e-commerce, social, online & in-store point of purchase, product displays, product catalogs and all other creative assets
- Partner with Commercial Director to achieve desired results throughout internal New Production Introduction Launch Process (iCS Review tollgates)
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