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Job DescriptionThe Paid Digital Marketing Specialist, is responsible for driving paid search (a/k/a PPC, search engine marketing, SEM) and paid media strategy and tactical execution and will directly manage the execution of search engine marketing and targeted paid social media marketing initiatives in collaboration with the Director of Digital Marketing and a dedicated agency to achieve strategic objectives.
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Experience: At least 3 years of hands-on B2B marketing experience in developing and executing digital campaign strategies, particularly in Paid Search (SEM via Google Ads & Microsoft Ads) and Paid Social (LinkedIn, Meta.
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This is a campaign role within the Apptio Marketing team of IBM and can be located in Bellevue Washington, Austin Texas or Morrisville North Carolina. As a Sr. Campaign Marketing Manager for Apptio, an IBM Company, your primary objective is to develop and execute on a campaign strategy that supports business objectives.
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Demonstrate an understanding of VisionPoint’s core offerings: integrated marketing, website redesign, campaign management, creative, SEO services, and CRM consultation. Through outreach as well as through conference attendance, lead efforts to develop relationships and partnerships that position VisionPoint as thought leaders and innovators within the national higher education marketing community.
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Whether through community outreach, world-class events, or partnership integrations, the Epic Games Publishing and Marketing teams seek to surprise players with new experiences every time they drop in to play.
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Prior experience developing and implement marketing programs, advertising campaigns, customer journey mapping, paid, earned and owned initiatives, campaign integration, national campaigns with local activations, sponsorship activations, social media initiatives, and multi-channel efforts.
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Ability to "talk shop" with Digital Marketing practitioners and IT professionals about omnichannel campaign orchestration, audience segmentation, personalization, data analytics, cyber security & privacy, database & system architecture, and cloud storage.
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Design, implement, and oversee both PPC and SEO campaigns, including keyword research, campaign setup, monitoring, optimization, content strategy, and technical SEO improvements. Collaborating closely with cross-functional teams, you will ensure that both PPC and SEO efforts are harmoniously integrated with the overall marketing strategy, thereby maximizing the effectiveness of our digital campaigns.
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Campaign Management: Execute and manage paid search campaigns across platforms such as Google Ads, Bing Ads, and other relevant advertising networks. As a Paid Search Marketing Analyst at Tranzact, you will play a crucial role in the day-to-day management and optimization of our paid search campaigns.
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Proven ability to effectively collaborate with campaign teams and product marketing to understand their needs and help create materials that support those needs. The Content Marketing Manager will help evolve our content strategy and create arresting and creative content that establishes Pendo's leadership in digital adoption and product experience.
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Experience in digital marketing campaign strategies across search, display, social and video, leveraging Google Analytics and Facebook ads to perform regular analysis that drives performance improvement.
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You will partner with our BDR's (business development team), Marketing campaign team, Alliance team, Executives and others to support your efforts and help you drive success. Prospecting - leveraging our Marketing, Alliances, BDR programs to develop a point of view and approach to opening net new logo opportunities with a specific focus on Executive level alignment.
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We specialize in public relations, reputation management, public affairs, brand marketing, digital strategy, social engagement and content strategy. Large Consultancy of the Year; Human Rights Campaign Best Places to Work for LGBTQ Equality 2018-2022; and to Seramount's (formerly Working Mother Media) "Top Companies for Executive Women" list 2010-2022.
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Go Fish Digital is on the lookout for an intern with a sharp eye for Pay-Per-Click (PPC) advertising and a keen interest in the digital marketing landscape. If you're someone who's fascinated by data analysis, digital trends, and campaign strategy, and you're eager to learn and contribute in a real-world setting, our PPC Strategist Intern position could be your next big opportunity.
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Role Overview: We're seeking an analytical, detail-oriented and creative Paid Social Media Marketing Analyst to support our performance marketing company's paid social initiatives. Join our team at Tranzact and contribute to the success of our paid search marketing practice.
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marketing campaign jobs in Raleigh, NC
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