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TOPS is looking for a Demand Generation Marketing Manager to join our team! Manage all inbound and outbound demand generation channels to deliver a predictable volume of leads and pipeline.
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3-5 years of experience in marketing campaign management, growth marketing, marketing operations, and/or demand generation. In this role, you will be responsible for planning, executing, and optimizing our digital marketing campaigns across multiple channels including paid search, paid social, email, events, and more to drive demand generation and fuel our growth.
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Orchestrate Industry X demand generation activities through leading client workshops, developing sales materials (e.g., stage 0 sales deck, POCs, videos, customer-ready credentials, etc. 5+ years in business development, sales or alliances of at least one of these domains: Digital Enterprise, Internet of Things (IoT), Industry 4.0, Digital Supply Chain, Digital Manufacturing, Digital Asset Management, Platform Business Models, Design-led Innovation and/or Capital Projects.
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ABOUT THE COMPANY Compound Growth Marketing (CGM) is a marketing consultancy designed to help growing companies scale to $100+M in revenue by building sustainable demand generation systems.
$150,000 - $160,000 a yearFull-timeExpandApply NowActive JobUpdated 6 days ago - UpvoteDownvoteShare Job
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You’ll collaborate closely with product marketing, global digital, demand generation and scientific affairs to ensure our content strategy rolls up to overall marketing goals and supports cross-functional initiatives.
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Curate and review contributions from cross-functional teams in multimedia, creative design, demand generation, and other departments, ensuring alignment with content strategy and maintaining high quality standards.
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Collaborate across marketing to develop and execute programs to impact sales to new and existing customers, including content creation for product launches, demand generation programs, website content, product videos, webinars, case studies, blog posts, and more.
ExpandApply NowActive JobUpdated 9 days ago - UpvoteDownvoteShare Job
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ResponsibilitiesDemand Generation and Marketing attribution:Spearhead demand generation strategies to drive lead acquisition and conversion. Proven track record in setting up demand generation programs and demonstrating contribution to pipeline and revenuesStrong communication, strategy, operations and team management expertiseGood understanding of healthcare industryDigital marketing expertise with a focus on attribution.
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Partner with ABM manager on targeted account programs that align to the overall demand generation strategy. Cornerstone onDemand Senior Field Marketing Manager Boston , Massachusetts Apply Now Cornerstone is looking for a Senior Field Marketing Manager to join our Demand Generation team.
ExpandApply NowActive JobUpdated 11 days ago - UpvoteDownvoteShare Job
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Inform demand generation campaigns across multiple channels including digital marketing, email, events, and webinars to grow awareness and pipeline influence. Prior experience in or the ability to quickly gain a deep understanding of the healthcare payer ecosystem, claims processing and provider networks landscape, and payment integrity to support expansion of existing products and launch and commercialization of new productsis critical to the role.
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Manage calls and e-mails to support existing customer base and foster new points of contact and potential accounts thanks to Demand Generation Engines (marketing & sales campaign, FSR leads and CCC/other sales leads)Develop up & cross-selling between Line of Businesses service offerCoordinate with all the Services & Product teams if needed, to satisfy service opportunitiesDocument all records of customer history in BFO.
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As a specialist, you will be deeply involved in the digital marketing spectrum, partnering with various teams to design and roll out effective demand generation campaigns on LinkedIn. If you have a fervor for digital marketing and are always on the lookout to enhance your expertise, this position is tailor-made for you.
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Lead Tracking, Analytics and Reporting:Utilize marketing analytics tools to measure, track, and report on the effectiveness of all ABM-focused demand generation activities and campaigns.
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You know the role that SEO plays in a broader B2B demand generation strategy. Support the Head of Demand Generation and Program Directors with the client strategy and department maintenance including billing, invoicing, time tracking, and other processes.
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Collaborate with the Sales & Retail Development and Operations teams to plan and execute activations, events, and strategies that drive brand awareness, traffic, product education, lead generation, demand generation, retention, and conversion.
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demand generation jobs in Waltham, MA
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