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Agency Services: brand consulting, creative, content production, digital, experiential marketing field marketing, hospitality, performance marketing, social media marketing, and sponsorship consulting.
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Innovate and manage content across new and existing social media channels to drive the narrative of GM's marketing objectives, enhancing the brand's visibility and impact. Direct the strategic development and execution of social media and influencer marketing initiatives across the GM brand and its consumer brands-Chevrolet, GMC, Buick, and Cadillac-aligning with GM's overarching marketing objectives.
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Passionate about the automotive industry, with a desire to stay ahead of trends in social media, influencer marketing, and digital technologies. General Motors is seeking a Head of Social and Influencer Marketing, a strategic leader tasked with overseeing and driving innovative social media and influencer marketing efforts across the entire organization.
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At least 10 years of experience in social media and influencer marketing, with a proven track record of leading and scaling social media efforts in a dynamic, high-growth environment.
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The ideal candidate will have a proven track record in email marketing, copywriting, social media strategy, blog development, and omnichannel content strategy. The ideal candidate will have a proven track record in email marketing, copywriting, social media strategy, blog development, and omnichannel content strategy.
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Deep knowledge of social media trends, platform algorithms, and influencer marketing strategies, with a history of executing successful campaigns that drive engagement and meet business objectives.
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Must have experience marketing on all social media channels (FB, Instagram, TikTok, etc.) ● Plan and execute all digital marketing, including SEO/SEM, Affiliate, Direct /Loyalty Program, Remarketing, blogs, Cart Retargeting, Mobile Apps and PR marketing database, email, social media and display advertising campaigns.
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As a Social Media Manager, they will be responsible for supporting clients' organic social media and influencer marketing efforts, their effective execution, and measurement of success.
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As an early Marketing team member, the Content Marketing Lead will manage our Creatives and Social Media team and report directly to Eric Wei (Co-Founder). Manage and execute reaching content deliverables, hitting goals of posting x number of content per day across social media platforms (Instagram, Youtube, Twitter, TikTok, etc.
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Develop a center of expertise and lead a skilled team of GM employees and agency partners, managing a multimillion-dollar budget, and working in close collaboration with Marketing and Communications to ensure unified storytelling and brand amplification.
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A strategic leader tasked with overseeing and driving innovative social media and influencer marketing efforts across the entire organization. Head of Social and Influencer Marketing.
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The position will report directly to the Vice President of Cross Brand Marketing. Bachelor's degree in Business, Marketing, Communications, or a related field, with a strong understanding of digital marketing landscapes.
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Proven ability to work cross-functionally, collaborating with teams across marketing, PR, product, and analytics to achieve cohesive and impactful marketing initiatives. Understand earned media and the interconnectivity with paid and owned.
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The ideal candidate will bring a visionary approach to elevating GM's brand presence, driving innovation in content and influencer collaborations, and leveraging insights to inform strategies that resonate with our audience and strengthen our market position.
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Exceptional attention to detail and commitment to creating high-quality, engaging content that resonates with diverse audiences. This role is based remotely but if you live within a 50-mile radius of Atlanta, GA, Sunnyvale, CA, Austin, TX, Detroit, MI, Warren, MI, Pontiac, MI, or Milford, MI, you are expected to report to that location three times a week, at minimum.
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social media marketing jobs Title: content marketing manager Company: Accenture
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