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Experience using digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Google Analytics, Google Tag Manager, email marketing automation software, and SMS marketing platforms.
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In-depth knowledge of digital marketing principles, strategies, and best practices, including SEO, SEM, social media marketing, display advertising, programmatic advertising, email marketing, and SMS marketing.
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Proven work experience as a Digital Marketing Manager or a similar senior-level role, with a track record of successfully managing digital advertising campaigns, reseller programs, affiliate marketing initiatives, and email marketing programs.
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You will oversee and optimize the company's digital advertising campaigns, manage digital reseller campaigns, support affiliate marketing programs, and help lead and grow email marketing and SMS marketing programs.
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Specializes in the beauty, health, and wellness industry and offers 360 marketing services, including social media marketing, content creation, influencer marketing, paid digital media, creative development, email marketing, and website development.
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3+ years hands on experience and deep platform expertise with messaging technology and email service provider platforms (ESP), Salesforce marketing cloud preferred. Collaborate and consult with internal marketing, MarTech and advertising teams, as well as external advertising agencies to develop, implement and manage modern campaign management, segmentation and audience selection strategies, messaging (email, SMS, Push, in App) journeys and channel execution.
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A minimum of 2-4 years’ experience working across multiple digital marketing channels, including, but not limited to: paid search, paid social, email, and affiliate marketing. S/he will manage day-to-day digital marketing execution include paid media (paid search, display, retargeting, paid social), customer relationship management and email marketing, affiliates, and other online efforts creating integrated and compelling digital marketing campaigns.
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Experience with email marketing platforms such as CVENT, Mailchimp, or Constant Contact is advantageous. As the Digital Media Coordinator, your core responsibility is to manage both internal and external communications, with a focus on marketing.
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The marketing plan includes digital marketing, email marketing, advertising, promotions, brand partnerships, activations, and social media initiatives which support AKA’s business objectives.
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5+ years of a diverse marketing background, including building and executing coordinated campaigns across digital marketing channels, email marketing, SEO/SEM, social media, and affiliate marketing.
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Position SummaryReporting to the Senior Marketing Campaign Manager - Digital Marketing, the Marketing Campaign Manager - Digital Marketing is primarily responsible for supporting and implementing the integrated marketing campaign plan in relation to digital channels (email, PPC, social media, SEO, SEM,) to achieve the goals for ACS Publications journals, subject portfolios, and related products.
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Budtender communication calendar, campaign execution, and internal communications to TSMs, Field Marketing, and Brand Ambassador teams. Managing weekly Budtender Marcomm channels (MMS and Email) and support in launching and maintaining the Budtender website.
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This individual will work with several internal individuals and teams to execute the test strategies: the Email Marketing Manager to identify appropriate campaigns for the tests to take place, the internal creative team to develop the assets for testing and the Email Marketing Specialist to set up and deploy the campaign from Responsys.
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Able to operate as a marketing generalist across multiple marketing functions (i.e. content marketing, email marketing, social media marketing, copywriting, SEO.
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Experience collaborating with health system visionary C-Suite (e.g. CIO, SVP Marketing, SVP Innovation/Strategy, VP Patient Access) to coordinate speaker opportunities for LinkedIn webinars a plus.
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