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Marketing Campaign Manager - Digital Marketing - Email
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Full-time
- Position SummaryReporting to the Senior Marketing Campaign Manager - Digital Marketing, the Marketing Campaign Manager - Digital Marketing is primarily responsible for supporting and implementing the integrated marketing campaign plan in relation to digital channels (email, PPC, social media, SEO, SEM,) to achieve the goals for ACS Publications journals, subject portfolios, and related products.
- They will work closely with Marketing Centers of Excellence (“Marketing Operations”, “Conferences & Events” and “Strategic Communications & Brand”), to implement effective marketing activities to promote ACS Journals, portfolios, B2C products, and services and generate high quality article submissions and usage for journals and portfolios, supporting an increase in revenue growth for the B2C related products.
- They will also deliver digital marketing support to the Senior Marketing Campaign Manager, Experiential Marketing in their efforts to drive registrations, attendance, and follow up engagements for our conferences, events, and perennial, large-scale engagement activities.
- A trusted business partner, they will work cross-functionally within the Global Marketing team to help deliver the Return on Investment expected from our digital marketing activities.
- Develop and execute compelling, scalable integrated marketing activities that encompass digital channels, with a focus on email marketing.
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