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How you’ll make an impact: We're seeking a Director of Performance Marketing to lead media buying and user acquisition efforts for both SiriusXM and Pandora brands. As an expert in media buying, you will set a clear roadmap and lead your team to achieve performance goals.
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Keep abreast of the latest trends in digital media buying and user acquisition. In this role, you will:Be the platform expert to independently develop, configure , execute, and manage comprehensive digital media campaigns across platforms such as Facebook, Google AdWords, TikTok, Twitter, and Snapchat.
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As a global ad tech company and the world's largest digital out-of-home (DOOH) advertising marketplace, we offer technology designed to make buying and selling OOH media easier. As the pioneer in OOH technology, we build solutions that help brands find their audience in the right place at the right time, on digital signage networks around the corner, or around the world.
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Actively leads the strategy of media planning and buying across traditional and digital media channels. Actively leads the media planning strategies and buying across all channels.
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Uses knowledge of advertising and digital media to deliver client-specific analyses including: campaign performance projections and analysis, customer segmentation and profiling, retention analysis, lifetime value analysis, and competitive market research.
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Acquire and maintain in-depth knowledge of Client's Digital Media software sales models including Consumer & SMB subscription & license buying programs; box product & digital channel partner ecosystem; enterprise subscription and term licensing programs; multiple volume transactional solution programs including maintenance & support renewals.
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Certificates, Licenses, Registrations: Certificates in Google Ads, Google Marketing Platform, Google Analytics, The Trade Desk Edge, Facebook Blueprint, Microsoft Ads and IAB Digital Media Planning & Buying are a plus but not required.
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Requirements: 1-3 years experience in an ad agency or marketing roleProficiency in media buying software is a plus Strong organizational, mathematical, and Excel skillsAbility to multitask, meet deadlines, and work in a fast-paced environmentMedia/Traffic Coordinator experience required Hours: Monday – Friday, 8:00am – 5:00pm Pay Rate: $25/ Hr.
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Familiarity with the digital media landscape (display, native, SEM, social, video) is essential, with exposure to traditional media (Linear TV, radio, outdoor, print, OTT) being advantageous.
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Experience: 0-2 years relevant work experience in digital media planning, buying or execution preferred. The Digital Media Analyst is responsible for facilitating the placement of approved media plans, as well as confirming and monitoring digital media orders to ensure the clients' advertising program is executed flawlessly.
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Requirements Minimum of 1 -3 years media planning experience; digital experience required Experience in digital planning including trafficking, reporting, and optimization recommendations Support Manager in the management of client briefing meetings with key stakeholders (CMO, head of Marketing, Head of Product Distribution, etc.
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Impact You'll Make:Media & Digital Marketing Analytics Expertise: Demonstrated understanding of digital planning and buying with a focus on standard media and B2B marketing metrics (including demand gen, lead gen, funnel, pipeline metrics.
$225,500 a yearFull-timeExpandUpdated 1 month ago - UpvoteDownvoteShare Job
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You will help take linear and digital buying to the next level and as a Senior Associate, Integrated Investment you will create, innovate, and guide the buying process. In this role you will assist in the media buying process for a top client, AMEX, on their sports pod.
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And developing negotiation skillsExperience in Traditional and digital media planning/buyingProficient in Power PointAdvanced Word, Excel and Writing Skills Desired Skills & ExperienceBachelor's degree preferred We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging.
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Strong understanding of the digital advertising ecosystem, including programmatic buying platforms, ad networks, DSPs, SSPs, and DMPs. Experience selling to mid-market, tier 2, and independent advertising agencies.
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