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Paid Media Specialist
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Full-time
- Be the platform expert to independently develop, configure , execute, and manage comprehensive digital media campaigns across platforms such as Facebook, Google AdWords, TikTok, Twitter, and Snapchat.
- Monitor campaign performance, analyze key metrics, and optimize strategies to achieve maximum ROI and exceed KPIs.
- Conduct robust A/B testing to refine acquisition strategies and maximize returns on investment.
- Keep abreast of the latest trends in digital media buying and user acquisition.
- Expert hands-on knowledge and experience in configuring paid media campaigns within one or more of the following digital advertising platforms - Facebook, Google AdWords, TikTok, Twitter, and Snapchat
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