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Works with our external demand marketing agency, the Content and Brand Marketing, Product Marketing, and Sales teams to develop and promote awareness, acquisition, retention, and cross-sell campaigns.
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Be accountable to produce self-sourced first meetings (in addition to those generated for you through Demand Generation programs) in order to generate sufficient pipeline coverage for sales quota target.
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Full-cycle new business acquisition selling experience in HR, Learning & Development, or ed-tech space strongly preferred. Assist in mentoring and guiding other Revenue Team members in strategy and creative methodologies to push sales cycle timeframes and new logo acquisition.
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Experience developing web strategy and working cross functionally with content, creative, and web development teams to build and maintain a best-in-class customer experience and demand generation engine.
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B2B demand generation experience (e.g., events, enterprise services) across the lifecycle and experience with enterprise data marketing preferred. Strong understanding of best practices within multiple digital marketing disciplines such as traffic acquisition (e.g., natural and organic search, paid social, display), conversion rate optimization, user engagement, analytics, and marketing automation.
$104,000 - $171,600 a yearFull-timeExpandApply NowActive JobUpdated 9 days ago - UpvoteDownvoteShare Job
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Strong understanding of ABM and field best practices re: personalization at scale, customer acquisition, lead generation, content, display advertising, email marketing. Define, plan and execute integrated demand generation programs including email campaigns, online ads, SEO/SEM, social media, trade shows, webinars, and more for both national and field initiatives.
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We believe that data is the key to unlocking effective solutions that span a range of marketing challenges - from customer acquisition to demand generation to account-based marketing.
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Using data and analytics, work with relevant stake-holders to define and scope additional initiatives as needed to drive gains in sales productivity, customer acquisition, product-specific growth, frontline rep performance, demand generation, partner contribution etc.
Full-timeRemoteExpandApply NowActive JobUpdated 8 days ago - UpvoteDownvoteShare Job
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Partners with the marketing team to develop the company’s marketing strategy with an emphasis on achieving market penetration and sales growth through cost-effective customer acquisition and market demand generation.
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Responsible for effectively managing and successfully executing call campaigns as directed by your manager and the Net at Work management team including follow up and on-demand generation activities.
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What You Will Do : The Business Development Representative's primary responsibility focuses on demand generation initiatives and creating pipeline for the Sales team. Maintain detailed understanding of IRONSCALES email security solution and programs, allowing Acquisition Specialist to potentially educate clients on a high level.
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Spearhead demand generation strategies to drive lead acquisition and conversion. Proven track record in setting up demand generation programs and demonstrating contribution to pipeline and revenues.
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Provides leadership and plays a pivotal role in shaping our marketing operations strategy and execution for US Regional Business Unit. The incumbent will work closely with senior leadership and key partners with a primary focus on marketing attribution/demand generation programs, tracking MQL to pipeline contribution and setting up an effective omnichannel excellence strategy.
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You will generate interest and schedule introduction calls for our Alliance team to fuel the partner acquisition pipeline by conducting cold calling and lead nurturing activities. Generate 75 - 100 outbound calls per day using predefined call lists with assistance from Marketing, meeting and exceeding lead generation quotas as assigned.
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Experience in Eloqua, Salesforce, High Spot, Power BI, Google Analytics, etc. Dive into data analytics to extract actionable insights, measure ROI and demonstrateimpact. Provide strategic and operational guidance for website (SEO/SEM), events (industry and company hosted), social (organic, paid), paid media, campaigns and content writing.
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