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Vice President of Marketing
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- The Vice President of Marketing will be responsible for directing marketing objectives and activities to promote products and services.
- Develop and evaluate marketing strategy, based on knowledge of company objectives, market characteristics, and cost and mark up factors.
- Develop pricing strategies and evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return on investment and profit loss projections.
- Initiate market research studies and analyze the findings.
- Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines and services, analyzing business developments and monitoring market trends.
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