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Product Marketing Manager, GuidingCare
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- TheGuidingCaresolution suite delivers these results, providingto health plans mission-critical workflow solutionsthat drive superior care and financial outcomes in a value-based, member- and patient- centric ecosystem.
- The complete suite of solutions fromHealthEdgedelivers a digital foundation for payers specifically designed to fuel a digital transformation, reduce costs, and improve both clinical outcomes and the member experience.
- Collaboratesclosely with Sales, Account Management, Business Development Representatives, and Demand Generation to buildstrategiccampaigns and content for opportunity creation and engagement throughout the sales process and all buyer stages.
- Leveragesmessagingand positioningto inform, contribute to, and develop collateral, web content, public relations pitches, blog posts, campaign content, customer case studies, and other thought leadership content.
- Participatesin product launches by collaborating withProductManagement and organizational leadership on strategy, positioning, packaging, and sales enablement; ensureslaunches are integrated with demand generation campaigns.
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