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Own Brand Manager
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Full-time
- Hybrid Schedule offered: Monday-Wednesday in-office, Thursday-Friday flexible/remote days.
- It supports the Director Own Brands, Marketing, in collaborating with core Merchandising teams, Brand Planning, Digital, Packaging Creative and Production resources to achieve category goals as well as ensure the on-time execution of Marketing and Brand projects.
- Develops and directs branding initiatives in alignment with corporate goals relative to overall brand and Own Brand.
- Lead OBL collaboration with Merchant Partners on core Merchandising elements related to Own Brand business based on customer behavior data, including but not limited to pricing strategy, digital experience, category review, shopper insights and strategic vendor partnerships.
- Escalates brand awareness and maintain a positive, consistent corporate brand image.
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