Red Bull

Reporting to the Senior Manager of Small Format, your main priorities are selling and implementing our strategy and programs to local small format key account chains (KA), influencing execution of programs through local decision makers (DMs).. Work with Category Analyst to evaluate Return on investment with regards to 'pay-for-space' agreements and communicates important insights to BU and HQSG. Visits DPs to ensure personal contact and open lines of communication. 3+ years of Sales experience in beverage, CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods) industries or within a Direct Store Delivery DSD) operation. Experience using internal and external data sources (i.e. IRI, Nielsen)

key account manager

Company Description Reporting to the Senior Manager of Small Format, your main priorities are selling and implementing our strategy and programs to local small format key account chains (KA), influencing execution of programs through local decision makers (DMs). Main responsibilities include: own local key account budgets and results (Distribution, Price, Promotion, and Quality Points of Distribution (QPOD) within chain); develop productive business relationships with your assigned accounts; and develop solutions that resonate with your customer needs while achieving our goals. Job Description MANAGEMENT AND DEVELOPMENT OF LOCAL KEY ACCOUNTS Implement distribution on priority packages following HQSG (Headquarter Sales Group) recommendations Ensure all assigned key account's schematics reflect Red Bull standards relative to flow and package mix Sells Red Bull's Optimum Price program by using best practices and available tools Customizes presentations to better appeal to customer's needs Cautions accounts of pricing and probes for future retail price plans changes Develop annual promotion schedule following BU and HQSG goals Creatively sell Red Bull standards and price points in a way that resonates with the customer's needs Ensure all promotions are accompanied by POS and incremental displays Customizes sales pitch to achieve account goals while driving permanent displays Evaluate Return on investment before recommending specific POS or customized solutions Implement displays following HQSG channel guidelines MANAGEMENT AND DEVELOPMENT OF LOCAL RELATIONSHIPS Develop relationships with important decision makers through business reviews, communication. Implement account programs through local DMs Pursue incremental opportunities over-and-above programs Provide feedback to local DMs and Director on any important developments, information, or successes Maintain important point of local knowledge regarding accounts Contribute to opportunities to build relationships and 'wire' important accounts beyond buyer level BUDGETS/ANNUAL PLANNING Constructs annual Customer Marketing Agreements and manages associated funds for all designated important accounts on a weekly and monthly basis BUSINESS ANALYSIS Work with Category Analyst to evaluate Return on investment with regards to 'pay-for-space' agreements and communicates important insights to BU and HQSG Post-promotion analysis, with CA, following all promotions to evaluate promotional effectiveness BUSINESS REVIEWS Conduct quarterly business reviews to update KA on business, channel competition and opportunities. Share examples of Red Bull marketing activities to demonstrate important points of difference to competition Provide Energy Insights that inspire change in promotion, price, or display practices COMMUNICATION WITH DISTRIBUTOR PARTNERS Process (i.e. Chain Alerts) to keep DPs informed of KA programs Visits DPs to ensure personal contact and open lines of communication Qualifications 3+ years of Sales experience in beverage, CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods) industries or within a Direct Store Delivery DSD) operation Experience using internal and external data sources (i.e. IRI, Nielsen) Negotiation experience Bachelor's degree or equivalent work experience in lieu of degree Must be fluent in English, additional language skills an advantage Additional Information Our current Benefits include: Comprehensive Medical, Dental and Vision Plans, 401k Match, Family Leave, PTO & Paid Holiday Schedule, Pet, Legal, and Life Insurance, Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location). Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law.

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