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Director, CX Intelligence
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$128,000 - $153,000
Full-time
- RAPP is a global, next-generation precision marketing agency, harnessing data, creativity, technology, and empathy to drive client growth at scale.
- RAPP is an integral part of Omnicom's Precision Marketing Group, comprising 4,000 creatives, technologists, strategists, and data and marketing scientists across 40 global markets.
- Working in close partnership with our strategic, marketing sciences and client counterparts across all of our US offices, the CXI team provides a useful and differentiating base of consumer, market, vertical, brand and marketing channel knowledge designed to arm cross-functional teams with inputs that give RAPP client teams a "head start" and competitive advantage to grow relationships, inform customer experience design opportunities and inspire creativity.
- Develops tracking mechanisms, new KPI's and composite metrics as it pertains to customer and market intelligence solutions.
- Solid understanding of the modern media landscape, including CRM, direct, digital, media planning disciplines, along with common marketing strategies and general best practices
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