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As the owner of integrated marketing plans and content strategies, this position will collaborate with partners in brand, media, PR/social, consumer insights, shopper marketing and the Integrated Agency Team to develop and implement plans across all consumer touchpoints.
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Knowledge and experience of integrated marketing disciplines, including mastery of at least one of the following: SEO/SEM Relationship management (RM, CRM, PRM) Customer Experience (CX) User Experience (UX/UI) Social media Content strategy.
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Reporting to the Sr. Director Pricing & Contracting Strategy, the Director Pricing & Contracting Strategy is responsible to develop, deploy, optimize, and monitor GSK's overall strategic direction within the key accounts sectors, including Payors, PBMs, Integrated Delivery Networks (IDNs), Integrated Health Systems (IHS), large group practices (community and institutional based), and other ancillary care providers impacting our business.
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DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more.
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A digital marketing-savvy problem-solver with the unstoppable drive to inspire teams and bring the best work to life, based on your expertise with omni-channel orchestration (including media, CRM, site and mobile, etc.
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You can advise/consult beyond the core channels of Paid Media, such as Influencer, Performance Creative, CRO, Amazon, Programmatic, Lifecycle Marketing (Email/SMS), International Expansion, etc.
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The Senior Manager position is an integrated financial position within the Advanced Therapies (ATU) business unit that is responsible for reporting, budgeting, and forecasting activities in the US, as well as consolidating and coordinating financial information from sites in China and UK. This role is also responsible for finance decision support and business partnership for the ATU business and is key to driving profitable growth and market share gain in this area.
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Responsible for scanning the market and leveraging new and innovative technologies that help to build impactful, integrated marketing campaigns using web, digital, email, search, social media, PR and traditional print advertising to improve client responsiveness and engagement.
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Support sales & marketing with sales planning, compensation planning, and metric reporting. Support sales, marketing, and operations with costing, pricing, and competitive/customer industry analysis.
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Brand Activation: Act as a liaison between the brand and integrated marketing teams. Partnering with Teams: Collaborate closely with brand operations, integrated marketing, and innovation teams to align strategies and ensure successful brand development and activation.
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Minimum of 3+ years of experience in navigating payer, provider, and legislative landscape and application of Pharmaceutical Marketing Competences (i.e., segmentation, customer insight, positioning, marketing mix.
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Basic Qualifications: BS/BA, 7+ years relevant pharmaceutical experience (e.g., Market Access, Pricing, Contract Analytics, Brand Marketing, Market Research, Finance, etc.) Description: Reporting to the Sr. Director Pricing & Contracting Strategy, the Director Pricing & Contracting Strategy is responsible to develop, deploy, optimize, and monitor GSK's overall strategic direction within the key accounts sectors, including Payors, PBMs, Integrated Delivery Networks (IDNs), Integrated Health Systems (IHS), large group practices (community and institutional based), and other ancillary care providers impacting our business.
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3+ years of managing Brand or Integrated Marketing and Growth Marketing channels, especially lifecycle marketing. You will be part of the Global Marketing leadership team and report to the Vice President, Marketing.
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The Nuuly Senior Manager, Brand Marketing will drive Nuuly brand marketing efforts, including integrated marketing campaign strategy, influencer activations, and brand partnerships.
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Lead cross-functional teams in development and execution of cross-channel marketing campaigns including digital, traditional, social, and experiential. Solid integrated advertising and strategy experience from an advertising agency.
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integrated marketing jobs in Camden, NJ
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