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As the chief strategist and project manager, you will draft and update holistic Global Digital Community Marketing plans to reflect the needs of new seasons, adaptations and platform evolutions.
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Establish relationships with shopper marketing vendors and agencies (ex: Quotient, Ibotta, Shopkick, Catalina, Inmar) and facilitate program planning and execution in partnership with paid media and ecommerce leads as appropriate.
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As the Digital Marketing Manager, you'll be responsible for overseeing a portion of the roster of Concord Records/Fantasy Records/Concord Jazz on all things digital. Duties include overseeing digital marketing campaigns for new releases and catalog, creating digital assets and designing integrated and engaging content for releases across all relevant digital platforms, including album/single/EP campaigns, video releases and special projects.
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The role works closely with internal support centers of excellence (i.e., Product Development, Packaging, Sales, International) for brand management and agency partners (i.e., Entertainment, Marketing Services, Retail Marketing, Licensing) to deliver against our revenue goals and marketing activation to drive consumer demand.
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Proven track record of planning and executing multi-channel digital media strategies and campaigns focused on LinkedIn, e-mail, search, Twitter, and other leading digital channels Experience working with creative teams to effectively bring marketing strategies to life with visually engaging static and motion graphics that help meet and exceed strategic objectives.
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Freelancing and Consulting - social media marketing, graphic design, and more. Proficient in social media promotion and marketing. Thorough understanding of online media and marketing trends.
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Y-Planet is the largest group in North America with over 1000+ talents on mainstream short video platforms like TikTok and Instagram, is a Top TikTok Live Partner in the US/CA/ LATAM , TikTok's official authentic partner, also one of the fastest-growing and most potential companies gathering momentum in the live streaming industry.
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Develop and execute comprehensive paid media strategies that align with business goals, including but not limited to search engine marketing (SEM), display advertising, paid social media, and programmatic advertising utilizing paid media platforms such as Google, Meta, YouTube and Tiktok.
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Reporting to the Sr Director of Performance Marketing, the ideal candidate will lead strategy, execution, and optimization of paid social campaigns with a primary focus on Facebook and TikTok. As part of the performance marketing team, you will execute an expert level of media buying across Facebook and strategize/execute a scaled growth plan for TikTok. You will also manage various media buying agencies for secondary social platforms and establish best practices to deliver sustainable growth.
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Experience working with growth marketing frameworks, acquisition, lead nurture campaigns, and retention strategies. 5+ years of Marketing Technology or Product Management experience, specifically leading email operations and marketing data integrations for high-growth marketing organizations.
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Manage outside marketing agencies for digital marketing, Amazon sales, reputation management, and TV advertising. Oversee all digital marketing including but not limited to: paid search, paid social (Facebook, Instagram, YouTube, TikTok, Reddit etc.
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The ideal candidate should have a strong understanding of both the creative and analytical side of traditional marketing channels (TV, radio, outdoor) and digital marketing channels, including but not limited to PPC, SEO/SEM, social & influencer marketing strategy, digital advertising, and overall growth marketing strategies in order to drive awareness, consideration, and conversion for multiple brands.
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As the Content Marketing Manager, you will play a key role within Pistola Denim's marketing organization. Create and execute a timely and impactful social media content calendar that incorporates highlights from merchandising, key product launches, PR moments, marketing events, and other monetizable brand moments.
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Expertise: Deep knowledge of web3, blockchain, digital currency, fintech, and growth marketing. Given the local marketing focus, you will hopefully grow into a local influencer evangelizing our partnerships and products in the LATAM region.
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Advising internal clients on deal structures, physical production, rights and clearances, music licensing, distribution of television and digital content, the structure and administration of sweepstakes, sponsorships, product integration, new media initiatives, copyright/trademark issues, and other production, marketing, advertising, and licensing matters.
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marketing job Title: digital advertising strategist in Los Angeles, CA
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