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Director of Enrollment
Saint Paul, MNApril 5th, 2026
Job Title: Director of Enrollment Salary Range: $75,000 - $105,000 Location: Minneapolis, MN The mission of BAYADA Education is to help bring More Great Nurses into the world through a revolutionary approach to nursing education. Our collaborative model of nursing education combines the power of leading health care systems with an innovative academic environment for students. The result is a revolutionary educational experience, designed to provide transformative training for future nurses. We are hiring for a Director of Enrollment to lead our recruiting team and efforts for new undergraduate and graduate nursing degree programs. Position Description:The Director of Enrollment is responsible for leading the student recruiting function for undergraduate and graduate programs, including direct management of Enrollment Advisors and, when applicable, other administrative staff. They will also work with prospective students, helping them choose the nursing program that is right for them, and educating them on how to choose a great nursing school.The Director of Enrollment must build and maintain productive relationships with internal and external counterparts, demonstrate in-depth student recruitment and nursing program knowledge, and a strong understanding of partner and BAYADA processes and policies to ensure enrollment objectives are met. This is a full-time position. Core Responsibility and Expectations: Manage all areas of student recruitment for undergraduate and graduate nursing programsParticipate in the interviewing, hiring, and selection of enrollment staff Train, coach, develop, supervise and evaluate enrollment staff through regular one-on-one and team meetings, documented student interaction and system observations, and pipeline reviewsAssist your enrollment team with recruiting & counseling prospective students using a variety of outreach tools and techniques including phone, text, chat and emailIn collaboration with marketing, partner institutions, and key stakeholders, build undergraduate and graduate program cohorts in support of both near, mid- and long-term enrollment goalsEffectively collaborate in the design and documentation of the new student enrollment process Regularly analyze, evaluate, and report on enrollment KPIs and pipeline reports. Provide accurate and timely enrollment forecasts Leverage quantitative and qualitative data to create and execute enrollment tactics to ensure a high-quality student experience and successful cohort startsCollaborate with key stakeholders and provide relevant insights to solve problems in real time and continuously improve enrollment outcomes. Advocate for changes as appropriate to improve the student experienceRepresent the program and generate student interest through community events, college/career fairs, open houses, etc. Build and maintain positive working relationships with team membersEnsure the team follows documented processes, effectively uses technology tools, and adheres to and complies with all state, federal, university and company policies. Other duties as assigned by President, BAYADA Education Skills & Attributes:Passionate about finding and educating More Great NursesExcellent listening, writing, and oral communication skillsHighly organized with excellent attention to detailGoal oriented player coach who can support individual and team development Comfortable using technology to manage work and stay organizedUse creativity and ingenuity to solve problems Be excited and motivated by a fast-paced, metrics-driven environmentSupport teammates and create an atmosphere of safety and collaboration Put students and patients first when considering the impact of decisionsStrive to live The BAYADA Way values of Compassion, Excellence, and Reliability in your daily work Position-Specific Minimum Qualifications: Minimum 2 years direct experience in higher education enrollment, recruitment and/or admissionsBachelor's degree requiredThree years of progressively responsible management experienceAbility to read, write and effectively communicate in EnglishProven ability to build relationships with multiple stakeholdersPosition requires physical activity related to in-person events and student tours
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