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Fluent in interpreting shopper and category insights research and a strong understanding of syndicated data (IRI or Nielsen) and panel data (e.g. Numerator); preferred experience with Walmart's Luminate platform.
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Knowledge of syndicated scan (Nielsen/IRI) data, household panel data, Geo-Demographic data, planogram analysis (JDA), shopper research and marketing concepts. The Sales Categor Manager is responsible for translating category management principles into action through data analytics and consumer/shopper insights.
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The Category & Shopper Insights Manager will partner with Henkel stakeholders and merchants to bring shopper-centric thought-leadership that delivers actionable solutions. The Walmart Category & Shopper Insights Manager must possess and consistently demonstrate an analytic aptitude, a high degree of proactiveness, strategic thinking, attention to detail, and operate with the highest level of integrity.
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The Manager, Category & Shopper Insights - Walmart is responsible for providing expert, non-biased consumer, shopper, and category insights that support the growth of the Pest Control category, Walmart, and SC Johnson.
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5-7 years experience in Shopper Marketing Sales, eCommerce sales, Retail Ad Sales, Search. Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting.
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ABOUT THE ROLEThe Manager, Category & Shopper Insights - Walmart is responsible for providing expert, non-biased consumer, shopper, and category insights that support the growth of the Pest Control category, Walmart, and SC Johnson.
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Shopper marketing programs (digital, print, in-store, omnichannel campaigns) Strong written and verbal communication skills. Possess mature insights and critical assessment of overall agency business, and shopper marketing strategy and tactics.
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3+ years of experience in consumer goods, retail, or syndicated data with a focus on category management, sales, business analytics, or shopper insights. You will apply category insights and expertise to identify opportunities for them to grow Energy Drink sales and retailer market share.
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Incorporate advanced consumer data (Macro Level Insights Market Research, Consumer Decision Tree, Household Panel data, customer shopper data, Luminate/Madrid, rich mix, JDA) into analyses as relevant.
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Keywords: Personal Shopper, Location: Bentonville, AR - 72712 , PL: 593622106. With over 200 miles of trails, an emerging locally-sourced food scene, the world-renowned Crystal Bridges Museum-NWA has something for everyone.
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Strong expertise with syndicated data (IRI/Nielsen) and Shopper Insights portals is preferred. 5+ years CPG business experience in category management, sales, business analytics and/or shopper insights.
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InboxDollars is the fun rewards club that pays you real cash for the everyday things you do online.
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2+ years in Category Management or Shopper/Consumer Insights within the Consumer Packaged Goods industry. Drive accelerated growth, market share gains, and elevated customer partnership via category and shopper insights.
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Leverage all syndicated data resources, shopper insights platforms and research in support of the sales initiatives that ensure linkage with the category management plan. As the Field Category Manager for Walmart, you'll develop objective, data driven, category insights that help deliver both sales and margin goals for all products within Walmart and Sam's Club account(s.
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Partner Manager, Advertising Enterprise Sales. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
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shopper job in Bentonville, AR
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