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Lead, develop and motivate a team of marketing and creative professionals handling a range of responsibilities including retail sales and analytics, market research, product lifecycle management, traditional and digital advertising, social media and other functions that will contribute to brand awareness driving sales growth.
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Working alongside the marketing, product management, sales and customer success teams, you’ll be responsible for crafting the go-to-market strategy, and creating the product messaging and sales enablement materials that will help drive YCharts’ growth.
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The Director has five or more years of professional experience working in public affairs, politics, public policy, advocacy, consulting, or market research, and 2-3 years of experience working in public opinion research.
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Facilitate and work with regional R&E/marketing teams understanding / benchmarking leading AFC competitor products across the globe to enable and provide insights on Kimberly-Clark product recommendations to gain advantage in market performance, benefit delivery, cost structure, claims, etc.
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Interact with Regional Market Access/Health Economics / Outcomes Research and Medical Affairs teams to coordinate and develop real world evidence generation in support of their access programs.
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Conducts bi-annual competitive market research and provide the regional sales team with all data (i.e., including rates, apartment sizes, services, and amenities) necessary to complete an accurate ranking and analysis of designated competitors in the communities’ market.
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Bachelor's degree or MBA from an accredited institution, major in Business, Marketing, Market Research, Psychology, Sociology or related field. 7+ years of consumer market research experience, to include study design, management and application of various types of market research with 3+ years of CPG experience.
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Support development and execution of global HEOR and RWE strategies to support global product launches, label expansions, and US & EU market access. The Sr. Manager, Health Economics and Outcomes Research (HEOR) & Real-World Evidence will be responsible for supporting the development and execution of global HEOR and RWE activities to support the Binding Site's existing portfolio and pipeline products.
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Support coordination and implementation of global HTA strategies, including dossier development and submissions, in collaboration with Medical & Scientific Affairs and Market Access colleagues.
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Collaborate with US Payer, Market Access, and Medical Science Liaison field-based teams to understand and meet needs of key partner evidentiary requirements. We provide our teams with the resources needed to achieve individual career goals while taking science a step beyond through research, development and delivery of life-changing therapies.
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Demonstrated ability to drive research agendas to completion and dissemination. As one team of 125,000+ colleagues, we share a common set of values - Integrity, Intensity, Innovation and Involvement - working together to accelerate research, solve complex scientific challenges, drive technological innovation and support patients in need.
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Technical and analytic capabilities in real world evidence as well as one or more of the following areas: economic modeling, economic evaluation, cost-effectiveness evaluation, patient focused outcomes, burden of disease, epidemiology, statistics, and health care policy.
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Masters, PharmD, MD, or Doctoral Degree in a life science, health economics, health policy, healthcare finance, or a related field required. Conduct HEOR studies and build value materials to meet global evidentiary requirements (i.e. global value dossiers, US & EU budget impact models, cost-effectiveness analyses, synthetic control studies, literature syntheses, etc.
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Be a subject matter expert on HEOR and RWE, sharing knowledge and providing informed evidence-based recommendations to other functions as needed. Remain on the forefront of the relevant competitive landscape as well as emerging HEOR/RWE methodologies and applications.
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At Thermo Fisher Scientific, you'll discover meaningful work that makes a positive impact on a global scale. The Binding Site, part of Thermo Fisher Scientific, is a global leader in specialty diagnostics that provides diagnostic assays and instruments to improve the diagnosis and management of blood cancers and immune system disorders.
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market research jobs Title: director product marketing Company: Gravity Research
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