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Planning, implementing and evaluating effective digital marketing strategies and campaigns, such as search engine optimization (SEO), Search engine marketing (SEM), social media, etc. To play the role of Content Creator, curating content in different formats (videos, memes, animations, etc.
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Raycon is currently seeking a talented and experienced Content Production Manager to the Raycon Creative Team in New York City. Reporting to the Creative Director, the Content Production Manager will play a crucial role in overseeing the planning, execution, and optimization of content creation initiatives across various channels, with a focus on direct response advertisement.
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Experience with search-engine optimization (SEO) strategy and application to content development. Experience with creating content strategies for and managing content on enterprise channels, like enterprise CMS (e.g. Sitecore, AEM), Marketing Automation (e.g. Pardot, Eloqua, Marketo), Paid Media and Organic Social platforms (e.g. Google, LinkedIn, Instagram, YouTube.
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Managing all aspects of Nutritionals LATAM Upstream CRM including audience insights and segmentation, data management and analysis, customer journey optimization, personalization and content strategy, test and learn initiatives, training, troubleshooting, development of new functionality, and testing/monitoring data quality.
ExpandApply NowActive JobUpdated 11 days ago - UpvoteDownvoteShare Job
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The Associate Director, Channel Expansion & Enterprise Content Optimization Lead is a key cross-functional leader on the Channel Platforms & Content Optimization team responsible for a team of individuals that lead new channel exploration, piloting, enterprise platform enablement and overall operational process & operating model design for all net new channels and enterprise capability.
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Produce integrated marketing campaigns from inception to optimization with a cross-functional marketing team including project management, web and online marketing, corporate communications, content marketing, social media, creative services, events, field and partner marketing, sales teams, and third party vendors.
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Experience Experience with website structures and content management systems (CMS)Experience developing effective SEO strategiesExperience reporting SEO through Google Analytics and other reporting toolsDemonstrated understanding of user experience, search engine optimization (SEO), and search engine marketing (SEM.
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Collaborate closely with, technical SEO, UX, UXR (User Experience Research), VoC (Voice of Customer), and Adobe Analytics teams to identify opportunities for improvement, including component optimization, data collection enhancements, and personalization goals, ensuring alignment with business objectives and user needs.
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Publish and/or amplify reporter content such as audio, video, photo and/or text-based stories from wire copy, social media, staff feeds, original reporting, and network feeds. The editor is a solid digital journalist who understands effective search engine optimization.
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Assisting in the strategy and implementation of Master Data Management, Data Governance, Enterprise Data Management, Enterprise Content Management and Knowledge Management using modern techniques and approaches.
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Craft and execute the Innovasea content marketing, communications, and brand marketing programs, ensuring integration and optimization of content for relevant external and internal touchpoints such as: social content, website, events, videos, thought leadership and sales enablement content targeted to key stakeholders and influencers globally.
ExpandApply NowActive JobUpdated 10 days ago - UpvoteDownvoteShare Job
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Experience in AEM (Adobe Experience Manager), end to end implementation experience, Content-author first perspective when writing user stories for behavior driven development in our Content Management System (CMS.
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Contribute to search engine optimization (SEO/SEM) initiatives by conducting keyword research, optimizing website content, and analyzing search performance. Support website optimization efforts by assisting in content updates, A/B testing, and user experience analysis.
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Essential Duties/Responsibilities: Search Engine Optimization (SEO) Manager for Direct Energy and Reliant is responsible for ensuring content development aligns with user search habits and optimizes the health of organic website performance.
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Drive optimization of current channels (Meta, Google, TikTok, Direct Mail, Affiliates, Email, SMS) & growth into new frontiers (TV/OTT, OOH, etc.) Experience working across the full DTC marketing funnel (customer acquisition, conversion & engagement) & across the marketing mix including online (search, display, paid social, content, streaming) & offline (OOH, direct mail, linear video.
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