Upvote
Downvote
VP / Digital Marketing Strategist
Share Job
- Suggest Revision
Full-time
- Develop and maintain a consistent, positive brand image across the spectrum of current social media platforms in alignment with business strategies and direction.
- Provides strategic leadership for and development and execution of content marketing strategy for the Bank, planning for leveraging this content across paid, owned, and earned marketing channels.
- Provides leadership in planning and execution of paid digital media advertising.
- Handles the creative design, delivery, customer list creation and segmentation, personalization and messaging, scheduling, analytics and test-and-learn strategies for all email marketing communications.
- Manages Search Engine Optimization (SEO) and Search Engine Marketing (SEM) execution; determines best mix of agency support and in-house execution.
Active Job
Updated TodaySimilar Job
Relevance
Active