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Vice President, Product Marketing
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- We are a national, innovative, high-growth software company devoted to K12 education administration.
- Our products beat the competition by focusing on all business operations of K12 schools, including both financial and school nutrition management.
- In this role you will be responsible for driving customer and revenue growth by strengthening our leadership position in the market with differentiated go-to-marketing strategy, driving better engagement with prospects, users, and buyers, and garnering market insights to inform product strategy and sales execution.
- Conduct qualitative and quantitative research to evolve customer personas, segmentation, and recommendations that will inform and influence our product roadmap and marketing strategies.
- This includes but not limited to ownership of competitive intelligence and win/loss analysis programs and contribution to NPS programs.
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