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Vice President Digital Marketing And User Acquisition
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- Minimum 7-10 years’ director- or VP-level experience leading a digital marketing team for a B2C/DTC ecommerce business
- Expertise in growth marketing, including paid media (search and social) and influencer marketing; exposure to or experience in OOH and streaming media
- You’ll work closely with the CMO and our top-notch performance marketing agency to build the optimal portfolio of acquisition channels, activities, and creative, all the while refining our audience targeting
- Develop growth marketing strategies, including paid search and paid social, and work with agency to ensure successful implementation
- Stay abreast of industry trends, factoring new developments into Baliston’s marketing and ecommerce strategy
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