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Product Marketing Manager
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$115,000 - $180,000 a year
Full-time
- As the Product Marketing Manager for one of our product verticals (security cameras, access control, environmental sensors, etc.)
- Develop product positioning and competitively differentiated messaging for a product based on user research, market insights, and product knowledge.
- Work closely with Brand, Creative and Demand Generation teams to increase market presence and drive pipeline through key outbound assets (video, webinars, thought leadership, email nurture, etc).
- Partner with Channel and Sales Enablement teams to effectively position our products, leveraging internal tools and developing assets that help improve win rates.
- Become a product subject matter expert, evangelist and cross-functional leader who unites Marketing, Sales, Customer Success, and Product teams to drive business results.
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