Upvote
Downvote
Principal Program Lead, Menu Strategy
Share Job
- Suggest Revision
- Responsibilities Steward Chick-fil-A’s Menu & Packaging Strategy:Constantly evaluate the Chick-fil-A Menu & Packaging Strategy and refresh as needed based upon the changing needs of the Chick-fil-A customer.
- Partner with Customer & Market Insights (CMI) team on research approach for menu and packaging development from "Understand" through "Validate" phases of Innovation Process.
- Lead Menu Communications Planning & Measurement:Recommend optimal product mix for rollout communications plan with Brand Advertising & Media team (BAM) and Rollout Strategy Team (RST).
- Co-lead 3-Year communications plan with BAM team to ensure that the communication of our menu (existing & new) is consistent with our menu strategy.
- Partner with CMI to measure and assess menu and packaging KPI's across channels, presenting to Restaurant Experience Leadership team once per quarter and the Executive Committee as needed.
Active Job
Updated 6 days agoSimilar Job
Relevance
Active