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Marketing Manager
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- The Marketing Manager of Search Engine Optimization (SEO) for Financial Services and operations lead will play a key role in both leading strategy for the Financial Services products, held accountable for channel level KPIs and acquisition goals, as well as a critical role on the Search team leading all SEO operations including reporting, technical support and select agency relationships.
- Responsible for developing strategy, implementing recommendations, and reading out on results for SEO in partnership with an external agency.
- Own and lead strategy for Software products in retail paid search in partnership with the line of business and directly with retail partners (no agency support).
- Broad-based knowledge of AdTech/MarTech platforms with experience SEO measurement and reporting
- Demonstrated analytical skills, use of data to drive decision-making, and crafting data into a meaningful channel-level story
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