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Director, Pipeline Generation - AMS
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- Develop a repeatable PG playbook that includes tactics, activities, avenues, required enablement materials, and outbound sales collateral utilized in campaigns.
- Works with Sales and BDR leaders to get alignment on needs and desired outcomes.
- This role works cross-functionally to maximize the impact and to build pipeline, including: Sales, BDR, Enablement, Product Marketing, Partner Marketing, Field Marketing, Digital Demand Gen, Growth Acceleration, Revenue Operations, etc.
- Sales Enablement & PMM and Partner Mktg Inform of requirements based on the quarterly pipeline generation calendar that is allocated across various applications, product lines, events, product releases, etc.
- Work in coordination with the Enablement and PMM teams to ensure team is enabled and has collateral required to support outbound sales campaigns
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