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Director of Performance Marketing (Brand Side)
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$175,000 - $210,000 a year
Full-time
- Director of Performance Marketing - dXp Demand Generation TeamReports to: Senior Director, dXp Demand GenerationWe are seeking an innovative and dynamic Director of Performance Marketing to lead our customer acquisition efforts and drive revenue growth in the D2C space.
- The ideal candidate is a strategic thought leader, an exceptional communicator and presenter, a self-starter, and a creative and analytical thinker with a proven-record/experience with Performance Marketing.
- Collaborate with D2C counterparts such as Sales, Go-To-Market, Product Management, HQ and dXp DTC teams, interacting with senior management and key stakeholders at all levels.
- scaling and expanding Affiliate Marketing partnerships, Shopping Ads, Organic Marketing, and other acquisition-driven strategies, tactics and activationthe KPI goal setting for Performance Marketing, plan development, gaining consensus, proper activation, and providing an on-going visibility on performance and KPI trackinga team of 5 professionals.
- with D2C counterparts such as Sales, Go-To-Market, Product Management, dXp DTC, Growth Marketing, Email Marketing, Data Ops, Tech Dev, and Creative teamsResponsibilities:effective performance marketing best practices to enhance acquisition and conversion for D2C sales.
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