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Director, Marketing Strategy
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Full-time
- Experience developing B2B marketing strategies deploying a full suite of integrated marketing programs (account-based marketing, traditional channels, digital channels including paid, earned and owned media, experiential event marketing) along with a solid knowledge of content marketing approaches.
- TransUnion is seeking a Marketing Strategist who will lead a collaborative process for developing marketing and campaign plans that drive growth in our B2B businesses.
- A skilled facilitator and collaborator, you know how to encourage teamwork and cross-functional collaboration to arrive at a strong marketing plan that is built upon the expertise of channel and media partners, marketing leaders, content strategists and creative teams.
- As a seasoned marketer, you understand the importance of building marketing goals based on business and revenue objectives and know how to translate those goals into innovative campaign strategies that elicit action and change perceptions.
- Reports to Senior Vice President, Global Marketing Strategy, Creative and Brand.
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