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Director, Audience Engagement & Lifecycle Marketing
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Full-time
- SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners
- Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting.
- Pandora, a subsidiary of SiriusXM, is the largest ad-supported audio entertainment streaming service in the U.S. Pandora provides consumers with a uniquely-personalized music and podcast listening experience with its proprietary Music Genome Project® and Podcast Genome Project® technology.
- The Director, Audience Engagement & Lifecycle Marketing will drive an integral part of Pandora’s direct-to-consumer growth strategy and execution of personalized audience campaigns – overseeing active user retention, engagement, and monetization across free ad supported and premium subscription product tiers.
- Own omni-channel marketing orchestration and communication plans across email, mobile push, in-app messaging, and on-platform advertising, etc – ensuring the best messages are delivered to the right person, at the right time, at the right place.
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