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Digital Marketing Specialist
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- Tri Pointe Homes Austin is looking for an experienced individual to join our talented group as a Digital Marketing Specialist.
- Position Highlights: The Digital Marketing Specialist will be responsible for implementing division/brand online campaigns working with multiple digital platforms in alignment with marketing efforts to increase brand awareness, attract and convert new leads as well as engage current homebuyers through marketing communications.
- Collaborate with the Director of Marketing, the home office marketing team, advertising agencies, and third-party vendors to create and manage email campaigns, landing pages, website, and digital content, paid search, display, video, and social media advertising, leveraging the appropriate technical tools and optimizing user experience.
- Interact collaboratively with other internal home-building departments to gather input and materials to create digital assets, website, and email content.
- A minimum of 3 years of demonstrable expertise in digital marketing and demand generation role where you were responsible for hands-on execution of online branding, content development, and results.
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