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Demand Generation Manager
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- OTR Solutions is an innovator in the transportation industry providing a suite of factoring, fuel, and business management focused solutions.
- As a Private Equity backed FinTech company, we are looking to grow our best-in-class financial organization.
- As a Demand Generation Manager , you will help lead and own the formation, growth, refinement, and performance of a sophisticated marketing strategy that lays the groundwork for long term success of the OTR Fuel Card product while meeting short term growth goals.
- The person in this role has experience developing and organizing multi-channel marketing campaigns, lead funnels, and sales processes to drive demand for the product, deliver qualified leads to sales, and increase product adoption of net new customers.
- This person will define target audiences, identify new and innovative ways to market the product, and work in lock step with Product Marketing, Sales and Strategy teams to grow inbound business at a rapid pace.
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