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Associate Director Digital Activation (Programmatic+ Search)
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$70,000 - $125,000 a year
Full-time
- We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.
- 5+ years of work experience; recent and proven experience in programmatic execution/planning and activation required; other digital advertising, such as search and/or social, is a plus
- Actively optimize and manage client programmatic strategy ensuring micro and macro goals are hit; this includes owner/partnership of DSP/SSP vetting and selection
- In depth knowledge of the online advertising industry including ad technology solutions; RTB, DSP’s, SSP’s, advertising/publisher ecosystems, data privacy
- The Associate Director is instrumental in developing strategies, planning, and ensuring proper implementation of digital marketing programs to meet and exceed client goals.
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