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Marketing Specialist - Omni Channel
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- The Omni-Channel Specialist candidate is an exceptional, results-driven marketing specialist with expertise across all digital channels.
- This Specialist has strong experience with CRM, omni-channel, customer data, segmentation, planning, messaging and communications, customer engagement, retention, and cross-functional collaboration.
- Thwill assist the Omni-Channel Manager in setting a long-term vision and omni-channel strategy for our B2B, B2B2C, and store customers segments and play a role in our MarTech integration.
- Assist with the B2B and B2B2C customer omni-channel marketing strategy, testing, execution, and measurement for all CRM/Lifecycle campaigns that deliver measurable business impact.
- Partner with Omni-Channel Manager on defining the segmentation strategy that enables personalization at scale.
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