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We are looking for a Senior Director, Product Marketing to play a critical role in shaping our positioning and GTM strategy. You will be responsible for developing our product marketing strategy while working in lockstep with Product Management, Technical Marketing, Growth Marketing, and report directly to the VP of Marketing.
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Our client, MFS Investment Management (MFS) is seeking a Senior ETF Product Marketing Strategist to guide the firm's expansion into the ETF market. Partner closely with MFS' distribution management teams to understand and translate business goals into multi-channel marketing strategies, to grow and retain assets, increase market share, and drive client experience.
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Working directly with the VP of Commercial Product, the Director of Creative Marketing and Storytelling will work across Boston Globe Media’s branded content and media planning teams to lead stunning design and compelling narrative creation to promote Boston Globe Media’s commercial solutions.
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A successful candidate will also be an agile project manager and a self-starter with a creative and entrepreneurial spirit and with experience and track record in product marketing, demand generation, and demand capture as well as hands-on technical abilities with email marketing, html, project management software, and google analytics.
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Reports to the Executive Director Marketing Operations and Technology, and leads teams in a matrix organization. Strong technical proficiency with marketing technology platforms and tools, such as CRM systems (e.g., Salesforce, HubSpot), marketing automation platforms (e.g., Pardot Marketo, Eloqua), CMS (e.g., Adobe AEM Edge), and analytics tools (e.g., Google Analytics, Adobe Analytics, SEMRush.
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Demonstrated experience developing and conveying marketing messages that are compelling and effective at capturing attention, and accurately present the value proposition of a given program or product offering.
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WillowTree, a TELUS International Company, partners with the world’s leading brands to help them tackle their thorniest challenges - be it launching new digital products, delivering personalized marketing at scale, or harnessing the power of data and AI to transform their business.
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This is a dual role that spans both the marketing program for Manulife IM’s institutional business in North America and global product initiatives and includes the development and execution of strategic, multi-stakeholder brand and marketing strategies.
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The Downeast Consumer Research/Marketing Co-op will support product development, innovation and consumer research, in addition to the essential functions of the marketing team. Consumer Research/Marketing Co-op (Graduate Student) - Winter/Spring 2025.
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Cross-Functional Collaboration: Work closely with product marketing, product strategy, growth marketing, corporate communications, sales, product, and marketing operations to ensure campaign alignment and integration with overall business objectives.
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The US Commercial Precision Medicine and Diagnostics (PM&Dx) team is responsible for providing franchise-level marketing support on companion diagnostics and biomarker functions, executing companion diagnostics tactics in the field, and contributing to product development in the diagnostics space for pipeline assets.
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Support the go-to-market process and collaborate with Product Marketing, Sales and Customer Success to achieve launch readiness and drive adoption. Translate product strategy into roadmaps that are informed by input from customers, cross-functional stakeholders, market and competitive research.
$155,900 a yearFull-timeExpandApply NowActive JobUpdated 2 days ago - UpvoteDownvoteShare Job
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The Senior Vice President of Influencer Marketing will develop and lead the agency’s influencer marketing practice while integrating with digital marketing and strategic communications programs to drive impact for our clients.
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Partners and consults with senior leaders (e.g. SVP and Chief Actuary; SVP, Underwriting; EVP, Sales, Marketing & Service; SVP of Sales and Account Service, CMO, SVP, Marketing; SVP, Strategy) to set pricing, product and service strategy for book of business.
$178,750 a yearFull-timeExpandApply NowActive JobUpdated 2 months ago - UpvoteDownvoteShare Job
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Tech / Product fluency: Experience working with Product / Engineering teams on internal/external software applications, prioritizing user needs and effectively translating qualitative and quantitative data into an actionable set of requirements; CRM platform (e.g., Salesforce admin certified, Marketing Cloud) and Sales Technology stack experience preferred.
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product marketing jobs Title: director Company: Oracle in Somerville, MA
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