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Senior Manager/Associate Director, Sales & Marketing Analytics The Senior Manager/Associate Director, Sales & Marketing Analytics, is key member of the team providing analytical support to the Sales & Marketing function (Brand Marketing, Field Sales Leadership) of a growing commercial organization with three approved products and a portfolio of pipeline product candidates.
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Responsibilities Responsible for leading qualitative and quantitative research projects and generating insights to help inform business strategy and decision-making across the enterprise, identifying opportunities to leverage findings to guide brand,munications, marketing, messaging, product, and sales efforts.
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Works collaboratively with National Director PEL Lead, Marketing, Field Sales, Patient Services Hub, Medical Affairs, Advocacy and other critical functions to motivate, coach, and drive execution of critical success factors and objectives for PEL team.
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Overview Opportunity: Director of Sales Develop and execute strategic sales plans through direct sales, marketing, e-commerce channels, public relations, and community partnerships.
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In addition to these core duties the ADOS may, under the supervision of the Director of Sales (DOS), Director of Sales and Marketing (DSM), or Sales Specialist (SS), work to advance leads through the sales process.
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Service Offering Development: Lead the development and optimization of our service offerings,collaborating with cross-functional teams including product management, engineering, marketing, sales,and customer success, to define, develop, and launch new offerings and enhance existing ones.
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Participate in training of sales and marketing personnel on promotional, labeling and advertising regulations. The Associate Director, US Advertising and Promotion serves as the regulatory lead on Review Committees (RCs.
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QualificationsTo be successful in this role you have:· 12+ years of relevant experience, with at least 5 years in product marketing· 7+ years of experience marketing to GBS/shared services leaders, enterprise technology buyers, preferably in Human Capital Management, Shared Services, Enterprise Software· Strong experience designing, developing, and implementing insight-driven, content-led marketing and sales enablement content.
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The Regional Director of Marketing and Business Development will be responsible for driving strategies for census development across the Massachusetts region. Sales/Marketing/Management within healthcare.
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Develop and execute strategic sales and marketing plans for two hotels in the Cambridge, MA market; the Freepoint Hotel and the Holiday Inn Express & Suites Cambridge, to maximize revenues through direct sales, marketing, e-commerce channels, public relations and community partnerships.
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Cross-Functional Collaboration: Collaborate closely with cross-functional teams, including product management, engineering, marketing, sales, and customer success, to ensure alignment and coordination in delivering value to customers and driving business success.
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Serves as internal project lead to establish and execute payer initiatives in collaboration with marketing, reimbursement, sales, HEOR and internal and external stakeholders.
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Create, implement and execute on the overall Global Key Account strategy; incorporating regional level account goals, objectives and insights provided by Regional Sales Directors, Sales Ops, SVP of Sales & Marketing and CEO.
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Under the direction of national sales leadership, the Regional Director of Sales & Marketing works to drive customer acquisition and retention efforts within Five Star Senior Living, our flagship brand.
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Strong knowledge of secondary data sources including syndicated sales, promotional & marketing data, longitudinal patient level data, diagnostic lab data; experience with payer data. Experience working with large complex data and corresponding query/ programming languages such as SAS, R, Python, or SQL plus experience with other big data technology such as Hadoop.
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sales and marketing jobs Title: director in Lexington, MA
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