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The Head of Marketing position will oversee marketing strategy and execution for the brand, and there will be a focus on user acquisition and brand awareness. Conduct pre and post-campaign analyses and reporting to understand insights on campaign ROI, cost per acquisition (CPA), and optimization strategies for future campaigns.
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In this role, you will work closely with the Research Strategy Lead to execute processes for a program that nurtures exploratory innovation within Philips and develops deep insights on trends in the innovation ecosystem relevant to Research and the enterprise.
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The Senior Consumer Insights Manager for Carbonated Soft Drinks (CSD) is responsible for ensuring the voice of the consumer is heard in all business decisions. Support the Brand and Innovation teams in the development of long term product and brand strategy and annual brand marketing plans including business objectives, consumer and channel strategies, and translation of strategies to the consumer through all elements of the marketing mix.
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Our proprietary drug discovery platform, ReSOLVE, gives us the ability to discover and develop medicines through unique insights into protein targets and to create dynamic blueprints that can guide the development of differentiated therapies at a fast pace.
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Works closely across IBD Business Insights teams and with cross-functional partners to add value through analysis and insights to inform IBD business strategy and execution. Market Research & Competitive Intelligence – including strategy and execution of primary (qual and quant) market research studies, and competitive intelligence surveillance.
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We seek a highly motivated, experienced translational bioinformatic leader to join our team located in Watertown, MA. As a translational bioinformatician reporting to the Head of bioinformatics and data science, this person will direct in collaboration with a cross-functional team of scientists and clinical experts the translational strategy and multi-omics analysis of complex data sets for the different projects leading to the development of novel RNA processing medicines.
Full-timeExpandApply NowActive JobUpdated 2 days ago - UpvoteDownvoteShare Job
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The Director will manage the agency of record and collaborate with others on the Market Access Team, the brand teams, Commercial Insights & Operations, HEOR, Field Sales, New Product Planning, Finance, Legal, and Accounting.
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Based in Cambridge, MA, this role will be a champion of the patient voice, gather critical insights and will partner closely with R&D, Commercial, Government Affairs, Communications, and other functions to inform a comprehensive, enterprise-wide Patient Advocacy Strategy spanning integrated programs and business priorities, in addition to leading the execution of the strategy with global and local colleagues.
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Create, implement and execute on the overall Global Key Account strategy; incorporating regional level account goals, objectives and insights provided by Regional Sales Directors, Sales Ops, SVP of Sales & Marketing and CEO.
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Formulate a visionary sales training strategy that firmly establishes ACE as the foundation of our business model, seamlessly incorporating machine learning, predictive analytics, and digital learning to drive sustained sales excellence with a focus on long-term growth.
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Articulate market and customer insights as inputs to the product roadmaps and corporate strategy. The successful candidate will have a critical role in the product strategy and launch, development and management of marketing collateral, and represent SPEAR bio with KOL’s and customers.
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The successful candidate will execute on medical affairs activities, primarily focused on development of resources for field medical teams, congress planning, advisory board planning, insights gathering, commercial/medical review committees, and KOL engagement, but also may include data generation activities and contributions to field medical strategy.
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Coordinates with outside marketing vendors on executing on marketing strategy. Maintains and coordinates Spear Bio’s social media accounts and strategy. We are focused on bringing to market a novel ultrasensitive immunoassay platform with the ability to analyze very small sample volumes.
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Familiarity and ability to leverage Circana (IRI), Numerator, & other 3 rd party data sources for insights & selling stories a plus. The Manager, Coffee Price/Trade Strategy is responsible for developing the pricing and promotional strategy for KDP’s coffee category across all consumption formats.
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The Director of Sales Planning leads the sales planning team, which acts as the conduit between field/ customer sales teams and corporate partners in driving sales strategy and revenue optimization.
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strategy insights jobs in Burlington, MA
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