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Responsible for setting and extending marketing strategy throughout the organization, aligning strategy execution across all geographies in the USCAN (US, Canada) and across all modalities of the Pharmaceutical Diagnostics portfolio, and driving innovation, as well as Commercial success for the region.
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Marketing Skills Consumer Marketing Digital and Social Marketing Industry/Customer Insight Creative Strategy, Segmentation Marketing Process Test/Learn Results Shopper and Retail.
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Lead the day-to-day of BISSELL’s influencer program strategy, managing partnerships across all tiers of influencers and affiliates to amplify brand presence and enhance marketing efficiency.
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Our company is seeking a Director of Marketing Technology who is responsible for the acquisition, management, and application of data and marketing-related technologies to optimize, automate, and streamline operations in the Strategic Data Services department and in support SG360 client direct marketing programs and data-related initiatives.
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As the Product Marketing Director, you will be instrumental in shaping our product marketing strategy and leading the execution of marketing programs to drive awareness, demand, and adoption of our innovative insurance solutions.
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The Director, Strategy, reporting to the VP, Strategy & Transformation, will play a pivotal role in executing strategic initiatives and leading transformational efforts for the US business.
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Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights, content and creative production, communications and strategy, finance and marketing, and sociology, psychology, and other liberal arts disciplines.
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The VP of Marketing – Performance Solutions is responsible for supporting the execution of the commercial strategy while providing business intelligence insights through market research to further improve and refine execution.
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The Senior Digital Marketing Manager - Web Channel Optimization & User Experience for Leica Biosystems is responsible for developing and implementing effective digital marketing strategies that enhance our web experience, optimize conversion and drive lead generation.
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Extensive experience with defining marketing strategy, creating marketing plans, creating marketing content and executing marketing campaigns. The Sr. Product Marketing Manager, CRISPR Therapeutics for IDT's global marketing organization, is responsible for leading cross functional efforts between product management, R&D, marketing, and sales to address customer needs for IDT's product portfolio within the genomic medicine market segment and using that knowledge and experience to develop and execute marketing and product launch campaigns that drive IDT awareness and revenue.
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Sales Business Development and Supporting Marketing Strategy. Planning: Leads the formulation of the Pharma sales / business development / marketing plans and operating budget. Product, Pricing, Packaging: Authorize assessments of ATS LSS Pharma pricing, and packaging strategies; and recommend LSS Pharma product positioning, packaging, and pricing strategy to the Global Sales VP and the Life Science leadership team.
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Participate in and contribute to discussions and planning around marketing strategy as it relates to business development. Core capabilities include strategic message development, stakeholder engagement, branding and creative strategy, digital & social communications, diversity & inclusion, policy strategy and media relations.
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In our TransUnion proprietary analytics platform build multi-touch attribution models (MTA) and marketing mix models (MMM) that are based on statistics, econometrics, and/or machine learning techniques such as logistic regression, choice model, time-series model, panel data model, Bayesian statistics, ridge regression, structural equations, probability theory, clustering algorithms, etc.
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Partner with various CMN departments such as Touring/Booking, Event Marketing, Accounting/Finance, Risk Management, Social/Digital, IT and Human Resources to support their legal needs. The Corporate Counsel will provide legal support to CMN’s Live Music (i.e. concerts, tours, and bookings), Experiential Marketing Campaigns, Sports (i.e. international soccer friendlies), other live Events, along with serve a business affairs function as well.
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Lead and develop integrated marketing strategies and tactics for PHCbi brand products' digital platforms, growing lead generation and traffic through digital efforts, including analysis of PPC, SEO, organic and paid social, and programmatic digital activity; establish and monitor benchmarks for campaigns and tactics; develop strategic and tactical recommendations; and define and build new processes/frameworks to address new marketing use cases as they arise.
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marketing strategy jobs Title: digital marketing manager Company: Inc in Des Plaines, IL
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