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Lead a team of professionals in collaborative efforts across Search Engine Marketing (SEO), Search Engine Marketing (SEM), Email/SMS, and digital content creation. 10 years of experience in digital marketing, with hands-on leadership across multiple marketing channels such as Paid Search, SEO, Email/SMS, Paid Social, Display, Affiliates, and e-commerce.
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This team supports the analytics and reporting needs across various commercial excellence functions including Marketing, Digital Commerce, Sales, Customer Experience (CX), Product Management, Corporate Strategy, Finance, and Pricing.
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Drive ongoing growth campaign execution and testing initiatives for Credit Acceptance in digital and traditional marketing channels including but not limited to email, direct mail, social (paid and organic), paid search, display, SEO/content marketing and our site.
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ESSENTIAL DUTIES AND RESPONSIBILITIES:Use a data driven approach to access campaign success, develop and track KPI metrics, and optimize future campaign tacticsIdentify target audiences, analyze market trends, and choose effective digital channels and tactics to reach new and potential membersAssist with assessing return on marketing dollars for all marketing campaignsOptimize website content and structure to improve search engine rankings.
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BrainWorks practice areas include the following: Accounting & Finance; Accounting & Finance Interim; Analytics, Data Science & Data Governance; Commodities Technology & Trading; Consumer Products; CRM & Direct Marketing; Cybersecurity; Ecommerce & Digital Marketing; Human Resources; IT & Data Engineering; Market Research & Consumer Insights; Operations & Supply Chain; Private Equity & Portfolio Company Leadership; and Sales.
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Videography; Influencing; Social Media; Waterfall Project Management; Programmatic (Inactive); Paid Search Marketing; Marketing Campaigns; Creativity (Inactive); Marketing Strategies; Data Driven; Digital Media; Microsoft Office; Group Problem Solving; Search Engine Optimization (SEO); Communication; Google Analytics; Teamwork; Search Engine Marketing (SEM); Digital Signage; Negotiation; Connections Planning; Agency Management.
Full-timeExpandApply NowActive JobUpdated 8 days ago - UpvoteDownvoteShare Job
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Advanced expertise in automotive retail strategies and processes, including CRM/Lead Management, Franchise Website Programs & Online Merchandising Strategy, Digital Retailing, Search Marketing, SEO, Social Media & Online Reputation, Data Mining, Analytics, Data Analysis, and emerging technologies.
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Must have direct experience crafting, executing, and scaling conversion funnels, content marketing, email marketing, social media, search marketing, data/analytics, and testing/optimization for premium B2B service offerings.
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They will provide solutions to track data across our data stack in ways that enable marketing and eCommerce teams to optimize digital user experiences, marketing channel investments, product merchandising, promotions, omni-channel personalization, and localization to improve key metrics (conversion rate, ROAS, CAC, AOV, purchase frequency, etc.
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This role is perfect for someone with a passion for digital marketing and a proven track record in driving performance through paid search strategies. DTC Jobs is looking for an innovative and data-driven Paid Search Marketer to join our dynamic team.
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As a member of the Google Customer Solutions (GCS) team, you will work with companies across industries to understand their needs and develop digital marketing solutions that directly impact their success.
$287,000 a yearFull-timeExpandApply NowActive JobUpdated 4 days ago - UpvoteDownvoteShare Job
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Previous experience with Search Engine Optimization, dev ops, or digital marketing is a plus. Capability to think long-term and understand the big picture Understanding of and interest in digital technology and marketing Knowledge of SEO Tools.
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The integrated marketing campaigns that this candidate will work on may include, but not be limited to, email campaigns, content marketing, search engine marketing, digital advertising and social media promotion, as well as virtual and in-person events.
$78,500 a yearFull-timeExpandUpdated Today
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