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Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients. For more information, visit mergeworld.com. Promote Health, Wealth & HappinessWe are committed to promoting health, wealth, and happiness in the world by partnering with purpose-driven clients in purpose-driven industries such as healthcare, financial services, and consumer products.
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Works upstream with Zenith and client leadership to inform briefs and business priorities with culturally-relevant consumer and business insights for application in media strategy development, execution, and measurement.
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Provide on-going business analysis to identify and prioritize brand-building opportunities by utilizing data-driven insights (e.g., Nielsen, IRI, internal cross-functional reports, consumer research reports, competitive analysis, etc.
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Position Summary:The Senior Manager Brand Management position is a critical leadership role at Newell Unit with P&L responsibility for Home & Commercial and leadership of the marketing function including marketing strategies, annual plans, consumer insights driven innovation, brand communications, go-to-market activation, media, brand equity, and design for omnichannel.
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Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz.
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Experience with consumer products, consumer insights, or product development. Our researchers tackle some of the most complex challenges to gain deeper insights into how people interact with each other and the world around them, and work collaboratively to contribute new ideas to products that impact the experiences of billions of people on a global scale.
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The Brand Marketing Specialist will leverage syndicated data, shopper and consumer insights, category and industry trends, to make decisions. Qualifications: 1+ years of marketing experience, ideally in brand management, channel management, or consumer insights for a CPG, durable, or professional products company.
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Provide Canvs AI product expertise & best practices across the following areas: qualitative analytics, market research, consumer insights and generative AI experimentation. 5+ years of experience in the Media Insights, Market Research and/or Consumer Insights industries (strongly preferred.
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Is a global leader in consumer insights, advisory services and data and analytics. A pioneer in the use of big data, artificial intelligence (AI) and algorithmic modeling capabilities to understand consumer behavior, J.D. Power has been delivering incisive industry intelligence on customer interactions with brands and products for more than 50 years.
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Our focus on the consumer and shipper experience – driven by innovative technology and consultative insights – has uniquely positioned us as the trusted partner for ecommerce brands and shippers.
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Many of our field executives and senior managers began their careers at point of sale and this first level management role with exposure to business planning, consumer insights, event management, customer relationship management and front line marketing will provide you with the all-round skills needed to progress further within the Beauty Industry.
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Create differentiated product concepts and positioning; collaborate with Culinary, Consumer Insights, Supply Chain, Operations, Finance and Suppliers to turn new products into reality. Manages the coordination of brand product development and testing project timeline and calendar including quantitative concept screeners & consumer taste tests, qualitative focus groups, and operations / market tests.
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Partner with Product and Business Intelligence teams as a Subject Matter Expert (SME) in the development of tools that utilize predictive analytics to derive data-driven insights. Today, more than 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual GMV. Using our commerce, marketing, and delivery solutions, our customers create optimized consumer shopping journeys from beginning to end.
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2+ years of experience working with a leading consumer goods company (Category Management, Shopper Insights or related position) The Associate Category Manager will work closely with the Newell sales team to develop and grow total category sales by leveraging syndicated data, shopper and consumer insights, category, and industry trends.
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Collaborating closely with the Marketing Category, Human Insights, and Global Development & Innovation (GDI) teams, the TCR Manager will develop and implement comprehensive Sensory & Consumer Research strategies.
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consumer insights jobs in Atlanta, GA
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