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POSITION SUMMARY As a member of the industry strategy team, you will drive industry-marketing strategy, build and execute integrated marketing plans to support awareness, demand generation, pipeline acceleration, sales enablement, and deliver product content into all critical marketing vehicles (Web, PR, advertising, online, direct marketing, events, tradeshows, etc.
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The Director of Event Marketing will be both strategic and data-driven, monitoring events to ensure delivery on crucial KPIs, especially lead generation. Understanding of how to leverage digital tools, such as HubSpot, Salesforce, and paid media to deploy marketing campaigns.
Full-timeExpandApply NowActive JobUpdated 1 month ago - UpvoteDownvoteShare Job
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Ensure that event participation aligns with overall marketing and business objectives and provides opportunities for lead generation and customer engagement. Ensure that all product marketing activities align with the overall brand strategy and reinforce the brand's values and positioning.
Full-timeExpandApply NowActive JobUpdated 27 days ago - UpvoteDownvoteShare Job
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Implement and A/B test various lead generation tactics, including SEO, PPC, content marketing, and email marketing. Lead Generation Strategy: Develop and execute a comprehensive website demand generation strategy aligned with overall business goals.
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Global Partner Marketing lead for development and creation of partner-facing demand generation campaign articulation, strategy, and execution through cross collaboration with key stakeholders and partners.
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Lead the planning and execution of integrated marketing campaigns focused on supply chain management SaaS software, aligned with the company's overall growth strategy, and collaborate with cross-functional teams, including global campaigns, sales, business development, and creative, to develop and launch plans that differentiate Blue Yonder in key industries, segments, and regions.
$100,888.45 a yearFull-timeExpandApply NowActive JobUpdated 10 days ago - UpvoteDownvoteShare Job
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Collaborate with external communications on digital marketing strategy, lead generation, advertising, and public relations. As strategic marketing partners, we contribute nationally to Terracon’s growth through pursuit management, client experience strategies, lead generation, and brand elevation.
Full-timeExpandApply NowActive JobUpdated 7 days ago - UpvoteDownvoteShare Job
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Develop quarterly US POA strategy and tactics in guidance of Marketing Director and in partnership with sales and demand generation team. The primary purpose of this position is to lead the downstream marketing and drive the growth of the recovery sciences medical laser portfolio.
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Partner with Marketing & Communications colleagues to plan and execute paid and organic digital campaigns that propel sales enablement and lead generation. Serve as the firm’s social media lead strategist with overall responsibility for driving the firm’s social media strategy, including establishing and supervising implementation of the content strategy, establishing goals and objectives by channel as well as supporting tactics.
$100,000 a yearFull-timeExpandApply NowActive JobUpdated 25 days ago - UpvoteDownvoteShare Job
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Lead and represent the marketing function on the NPD team for development of product through stage gate process including development of business case, positioning, claims, messaging, branding, and launch the product.
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Develop GTM for each key-account and work with marketing and client services to execute property-level lead generation strategy. Collaborate with Product/CS/Strategy teams on pilot opportunities within key accounts for RG Products.
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Sales Collaboration: Partner with the sales team to leverage webinars as a powerful tool for lead generation and sales enablement. As the Events Marketing Manager across the entirety of the BARBRI product portfolio, you will partner with Marketing Strategy Leads to create, maintain and execute virtual events and webinars that align with the overall marketing goals at a product and corporate level.
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Provides feedback on electronic lead generation efforts, marketing strategy, and execution; including trials with new lead sources, generation activities and follow-up.
Full-timeExpandApply NowActive JobUpdated 25 days ago - UpvoteDownvoteShare Job
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Align lead generation and marketing efforts with sales targets and strategic focus. In conjunction with digital lead generation, the Director will be responsible for ensuring alignment and cohesion with the Frontier Business sales force to maximize impact in the B2B market.
$216,000 a yearFull-timeExpandApply NowActive JobUpdated 30 days ago - UpvoteDownvoteShare Job
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Lead GTM to orchestrate sales motions for sales, marketing, partner, product, training, and professional services teams to accelerate adoption of your aligned technology domain, thinking through challenges on a 1-3+ year time scale.
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marketing strategy lead generation jobs in Dallas, WA, France
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