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The Inflight Entertainment Wi-Fi Team leads onboarding new/existing Wi-Fi providers, next generation product innovation design & development, and marketing communications while ensuring continuous product improvement driven by data & analytics.
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Serve as the Growth Marketing Team's email channel expert with added focus on owned, in-product messaging capabilities (on-site and in-app). Product Growth Marketing. Cross-functional Collaboration & Customer-Centricity : Collaborate effectively with cross-functional partners across Product, Analytics & Research, Brand Marketing, Programming, Newsroom, Customer Care, and third-party partners/vendors to align on strategies, prioritize initiatives, and deliver seamless, customer-centric experiences that resonate with our audience and drive meaningful growth across key performance indicators.
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Sustainability Support: Assist marketing, district managers, and sales teams by providing sustainability-related information, facilitating product reuse/reclamation/recycling, and supporting technical sales efforts.
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Support the Creative Director and Senior Graphic Designer when necessary for more in-depth design campaigns such as events branding, annual product line, and missionary outreach initiatives. You will work closely with our Creative Director and Senior Graphic Designer as well as our Marketing Team to translate concepts into compelling visual designs that effectively communicate our brand message and engage our target audience.
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You will partner with colleagues in the field and global MarCom organization to drive the planning, execution and measurement of select marketing programs in NAM and LAM. Under the guidance of the Field Marketing Director, you will work with our sales and product marketing teams to understand the priorities and story so that you can effectively build multi-touch marketing programs.
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This role will conduct discovery, requirements gathering, process documentation, configuration, and implementation management of ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), HCM (Human Capital Management) and other related business applications functioning as a key resource for our clients spanning, finance, product distribution, manufacturing, job costing, field service, sales, marketing, service, and reporting.
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Work seamlessly with Channel, Sales, Marketing, Product, and Sales Operations teams to capitalize on GSI sales opportunities. Develop solutions aligned with Keyfactor products in key areas such as Post Quantum Computing, Zero Trust, and enterprise security.
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Partner with sales and marketing to develop category and product positioning, product sheets, sales and marketing collateral and training materials, and strategies to drive customer adoption (e.g., lead generation.
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Utilize data-driven techniques to identify and engage with potential customers, ensuring a steady pipeline of qualified leads for the sales TEAM. Design and implement comprehensive marketing campaigns, including email marketing, social media, events, webinars, and more to drive product awareness and demand.
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Participate in the creation of new product development objectives while collaborating with cross functional teams including: New Product Marketing, Operations, Procurement, Commercialization, Quality Assurance, Brand Marketing and others as appropriate.
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Innovative Product: SnapLogic is the only company to provide a single, unified platform for all of a company’s integration and automation needs: application integration, data integration, API management, B2B integration, and data engineering.
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BA or MA in Statistics, Analytics, Mathematics, Economics, Computer Science, or a related field Familiarity with agile development principles and project management tools such as JIRA and Confluence PREFERREDPrevious work with CDPs, marketing automation, and omni-channel campaign management platforms.
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Team player who takes the lead in driving initiatives, working across teams (Product Management, SDR, Sales Engineering, Marketing) and structuring approaches to new opportunities. Demonstrated ability to take initiative and be innovative and resourceful in evolving sales methods to optimize new product success.
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Participate in the creation of new product development objectives while collaborating with cross functional teams including: New Product Marketing, Operations, Procurement, Commercialization, Quality Assurance, Brand Marketing and others as appropriateIndependently work with vendor partners to develop new products from gold-standard product to initial benchtop samples and through commercialization process.
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Conduct legal research regarding product safety statutes and regulations and other applicable laws and regulations and advise and work with the attorneys, management, and sales teams in affiliated companies in the U.S., Latin America, and Asia regarding contracts and regulatory compliance.
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product marketing jobs in Atlanta, NE, France
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