Marketing & Digital Content Intern
Company DescriptionSomaBeats Health (somabeats.health) is a cutting-edge digital mental health start-up. Stemming from research at Cornell University, we translate frontier research in wearable computing, mental health, and closed-loop intervention systems into tangible products. Our core product leverages predictive AI to personalize the delivery of a proprietary haptic signal that instantly regulates a user's nervous system. Role DescriptionThis is a unpaid summer internship role for a Marketing & Digital Content Intern located in New York, NY, open to students actively pursuing an undergraduate or graduate degree. The scope for the CalmingBeats beta launch has rapidly expanded, creating this urgent, high-impact needs that require immediate attention. This role focuses on elevating the SomaBeats brand and digital presence, with a strong emphasis on short-form video content and core web presence. This role will focus on building the public presence for the beta product launch during the summer.Job DescriptionTikTok Strategy & Execution: Develop and execute a comprehensive TikTok content strategy to increase brand visibility, drive engagement, and generate interest in the CalmingBeats Beta II.Social Media Maintenance: Manage low-key, weekly posts on Instagram and LinkedIn to maintain a consistent brand presence and support Beta II announcements.Investor Updates: Cater progress report to the investors, advisors, and friends of the brandWebsite Revamp: Lead the effort to revamp the company's existing website, focusing on improved user experience, visual appeal, and conversion paths for Beta II sign-ups.Preferred SkillsProven experience creating engaging content for TikTok or other short-form video platforms.Proficiency in Social Media Marketing and Online Marketing techniquesFamiliarity with website design and basic SEO principlesStrong video production and visual design skills (past work encouraged)Experience with AI-assisted workflowPursuing or completed a degree in Marketing, Communications, or a related field