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Extensive experience with online communications, demand generation, lead nurturing, media planning, events, social media, and trade show marketing. Work closely with Sales and Product Marketing to create effective sales tools to ensure successful product launches as well as to educate HCPs on the complete portfolio of CV ultrasound solutions.
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The successful candidate will have strong experience in the development and end-to-end management of KPI-driven Influencer marketing campaigns for consumer products and/or service companies.
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Experience: 8+ years of progressive experience in growth marketing roles, with a strong emphasis on direct-to-consumer (DTC) marketing within consumer goods. Collaborate with analytics and data teams to derive insights and inform marketing strategies.
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Create new reporting and dashboards, data infrastructure, and queries to track key marketing metrics across multiple data sources leveraging SQL, R/Python, Looker, Tableau, and other visualization tools; monitor for changes in trends, share insights and make recommendations.
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The Director Brand Management position is a critical leadership role in the Learning & Development Business Segment with P&L responsibility for Graco Brand and leadership of the marketing function including marketing strategies, annual plans, consumer insights driven innovation, brand communications, go-to-market activation, media, brand equity, and design for omnichannel.
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Develop and maintain knowledge of customers, product applications and market segments that support sales & marketing of MCG monomers (MMA, MAA, nBMA, iBMA, EMA, 2-EHMA). We will continue to promote initiatives aimed at improving sustainability such as the promotion of energy conservation, the promotion of renewable energy use, and expansion of product lines and technologies that reduce greenhouse gas emissions.
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Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients. Merge Storytelling and TechnologyMERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development.
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Previous experience handling in-depth review of all types of consumer loan documentation, along with extensive knowledge/experience in perfection of liens in real estate and non-real estate secured transactions.
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Manage the content development, design and execution of sales enablement collateral including email marketing, sales presentations, brochures/one-pagers, landing pages, white papers/eBooks, social media, web seminars, events, calendars, reporting and other deliverables required for demand-generation initiatives.
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The Director of Technology at PXP USA plays a crucial role in shaping and implementing the technology strategy across all PXP USA locations to drive innovation, efficiency, and excellence in omni-channel marketing content planning, creation, and optimization.
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Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz.
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Demonstrates solid understanding of sales, product knowledge, events, operations, retail market and beauty industry to keep business and team moving forward by capturing consumer insights/sales trends/traffic patterns and using learnings to influence planning optimization.
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What you’ll do: Develop and implement comprehensive churn strategies to reduce customer attrition and improve retention rates among those who identify an intent to cancel Utilize data analytics and customer insights to identify opportunities for improving retention with a focus on segmentation and revenue outcomes Collaborate cross-functionally with Analytics, Contact Center, and Marketing teams to identify root causes of churn and implement reactive and proactive retention tactics.
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Work with the agencies to generate monthly, weekly, and daily reports to uncover actionable insights across all aspects of the business: product sales trends, advertising, search rank, operations, etc.
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The company is uniquely positioned to deliver consumer connections and brand visibility for institutions through data-based, customized brand protection, brand management, and brand marketing solutions that include impactful licensed merchandise systems and strategies and innovative marketing platforms to navigate the ever-evolving consumer and retail marketplace.
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product marketing demand generation consumer insights jobs in Atlanta, ID, Canada
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