Director of Sales - Personal Lines
The Baldwin Group is an award-winning entrepreneur-led and inspired insurance brokerage firm delivering expertly crafted Commercial Insurance and Risk Management, Private Insurance and Risk Management, Employee Benefits and Benefit Administration, Asset and Income Protection, and Risk Mitigation strategies to clients wherever their passions and businesses take them throughout the U.S. and abroad. The Baldwin Group has award-winning industry expertise, colleagues, competencies, insurers, and most importantly, a highly differentiated culture that our clients consider an invaluable expansion of their business. The Baldwin Group (NASDAQ: BWIN), takes a holistic and tailored approach to insurance and risk management.
The Director of Sales will lead the strategy and execution of personal lines insurance sales across the Northeast region. The position will report out of the Kingston, MA office, with remote hybrid availability based on candidates location. This role is responsible for driving revenue growth, managing a team of outside Sales Advisors, and expanding market presence within the region.
The position will report out of the Kingston, MA office, with remote hybrid availability based on candidates location.
Primary Responsibilities
Develop and execute regional sales strategies to achieve revenue and growth targets across personal lines products
Identify and pursue new market opportunities and distribution channels throughout the South Shore and Cape Cod area
Hire, coach, and manage a team of outside Sales Advisors, ensuring strong field performance and customer experience
Handle day to day activities of team, lead weekly sales huddles and monthly one on ones.
Lead full-cycle recruiting efforts, including sourcing, interviewing, and hiring high-quality Sales Advisors aligned to regional growth goals
Work with training to help oversee onboarding and training programs to effectively ramp new Advisors, improving time-to-productivity and early performance
Build and maintain key client and partner relationships, driving upsell and cross-sell opportunities
Monitor sales performance and pipeline health, providing hands-on coaching to improve productivity and close rates
Ensure compliance with all applicable insurance regulations and company policies
Collaborate with marketing, operations, and leadership to align sales strategy with broader business objectives
Stay current on market trends and competitor activity to continuously refine approach
Knowledge, Skills & Abilities
Proven leadership experience managing high-performing, field-based sales teams
Strong background in personal lines insurance (home, auto, umbrella, etc.)
Excellent communication and coaching skills
Analytical mindset with the ability to use data to drive decisions
Ability to operate both strategically and hands-on in a regional leadership role
Proficiency in Microsoft Office, including intermediate Excel skills
Education & Experience
7-10+ years of experience in insurance sales
Minimum 5 years in a leadership role, preferably managing outside/field sales teams
Strong experience in personal lines required
Experience in the MA and New England markets strongly preferred
Ability to travel within the region and attend the Kingston office several times per month after ramp-up
Perks of Working at The Baldwin Group
Top 15 publicly traded insurance broker in the United States with an amazing culture.
Flexible time off policy, including an open PTO structure and up to 12 company-observed holidays
Comprehensive health benefits package (medical, dental, vision)
401(k) with company match to support long-term financial goals
Mileage and cell phone reimbursement for field-based work
Company card to support client events, team outings, and training initiatives
Dedicated marketing support to help drive lead generation and regional brand presence
Autonomy to build, grow, and lead a high-performing sales team within your market
Ongoing support and resources from a collaborative, growth-oriented organization
Starting pay is in the 130-150K range plus bonus depending on experience
And more….
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IMPORTANT NOTICE
This position description is intended to describe the level of work required of the person performing in the role and is not a contract. The essential responsibilities are outlined; other duties may be assigned as needs arise or as required to support the organization. All requirements may be subject to reasonable accommodation to applicants and colleagues who need them for medical or religious reasons.
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The Baldwin Group will not accept unsolicited resumes from any source other than directly from a candidate who applies on our career site. Any unsolicited resumes sent to The Baldwin Group, including unsolicited resumes sent via any source from an Agency, will not be considered and are not subject to any fees for any placement resulting from the receipt of an unsolicited resume.