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Expertise in brand management, PR, communications, destination marketing, F&B marketing, digital marketing, brand & community partnerships, hotel sales and marketing, and marketing analytics.
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Internal stakeholders include Brand Marketing, Commercial Development, Regulatory, Sales, Corporate Accounts, Sales Training, Field Reimbursement Support, Pricing, Contracting, Patient Services, Government Affairs, and HEOR. Ensures that field-based professionals (Corporate Account Managers, Sales Representatives) are aligned with HCS-led initiatives.
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Work cross-functionally with a wide array of internal stakeholders including sales, editorial, content marketing, production, legal, design, connecting dots and facilitating best practices for executing trade partnership initiatives.
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Develop multi-channel integrated marketing plans for NGS hematology-oncology applications, including customer segmentation, competitor analysis, business trends, market opportunities, sales funnels, and staging and pacing of tactical programs.
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4+ years of hands-on experience in marketing, sales, and/or molecular assay development with increasing scope and responsibility in the genomics, molecular diagnostic, or oncology arenas preferred.
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Prior sales, marketing, or technical experience with next-generation sequencing technologies and/or oncology diagnostics is preferred. Develop sales training, customer education materials, and marketing plans in collaboration with product management, global marketing, medical affairs, and commercial teams.
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Develop a robust lead generation and sales opportunity funnel through promotional initiatives and marketing-led events such as webinars and tradeshows. You will drive all aspects of the downstream marketing for NGS product lines focused on clinical hematology-oncology.
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Identifies various forms of market research capable of supporting department related partnership marketing & media sales. Department: Partnership Marketing & Media Sales. This unique hybrid role is best suited for a both creative & analytical mind well-versed in brand partnerships, marketing, digital media, and analytics.
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Act as a brand ambassador, understanding, upholding, and communicating our multi-brand strategy in all aspects of our marketing programs. Successfully engage with advertising agencies and marketing project managers to deliver high-quality assets, including, but not limited to, creative direction and content for print and digital collateral, PR, social media, customer-facing presentations, regional tradeshow properties and promotional materials.
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As a member of the North America Regional Market Development Team, you will be responsible for marketing strategy and tactical implementation of activities and results supporting key product lines and application areas while implementing projects in cross-functional teams.
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Maintain relationships and projects with external collaborators such as customer KOLs, pharmaceutical partners, patient advocacy groups, and sales channel partners. Create and implement marketing content across multiple channels, including email, social media, web, video, print, and live events.
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Maintain and analyze campaign metrics to measure the effectiveness of marketing activities. Manage marketing budgets and optimize the promotional mix of campaigns to achieve a high return on investment.
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Exceptional skill managing complex marketing projects with a strong attention to detail. This position is located within the Clinical Next-Generation Sequencing Division of the Life Sciences Solutions Group at Thermo Fisher Scientific.
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Guide the development of copy and creative content for NGS clinical hematology-oncology markets, appropriately positioning products within compliance guidelines, while conveying strong value propositions and clear product differentiation.
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Supermicro is seeking a Sr. Product Manager for the Accelerated Compute and Storage system to collaborate with sales and marketing team to drive and support product marketing inquiries and pre-sales engagement.
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sales marketing jobs Title: marketing manager Company: Acosta Sales E Marketing
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