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O Identify and leverage customer-specific, and channel marketing opportunities through prioritizing and capitalizing on channel, customer, and shopper insights and linking to brand strategy.
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Develop and implement creative and measurable communications and marketing plans that encompass advertising, public relations, visitor and market research and insights, publications, digital marketing, social media, events, media relations, and other aspects of strategic marketing; and will ensure that the park and agency brand identity, messaging and communications strategy are infused in all organizational efforts, both internally and externally.
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Experience with creative strategy, brand strategy, comms strategy, working closely with Creative, Marketing, and Product executives alike, while also able to dive into research and insights to quickly test new ideas.
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As part of the Channel/Customer Marketing Team, the Channel Marketing Manager will work to execute the BBC Marketing strategy within priority channels and key strategic retail accounts.
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CLIENT SOLUTIONS Client Solutions is WMC's integrated marketing center of excellence for centralized, end-to-end insights-led marketing strategy, strategic planning, and omni activation of custom category and client solutions across Walmart's touchpoints-at an unparalleled scale.
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Support the Brand and Innovation teams in the development of long term product and brand strategy and annual brand marketing plans including business objectives, consumer and channel strategies, and translation of strategies to the consumer through all elements of the marketing mix.
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Defining the go-market-strategy means working closely with our consumer Marketing and Product Development Teams to identify the key insights that will shape channel, category, and brand dynamics over the coming 12-24 months.
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Reporting directly to the CMO, the Senior Director, Marketing Insights & Analytics will be a key member of the newly formed Marketing Leadership team, responsible for generating consumer insights that fuel product growth strategy and brand building in addition to creating a data-rich marketing analytics strategy to determine Marketing ROI and help the org make smarter and more informed business decisions.
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Use performance insights to inform creative strategy on longer-form video that can be used on OTT/CTV and even linear TV. Deep dive into 1st and 3rd party data sources to mine for key customer and creative insights that inform our next iterations of new customer acquisition strategy.
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Syndicated Data, IRI, Nielsen, Circana, Data Management, Python, R, SQL, Tableau, PowerBI, Strategy, Categories, Analytics, Insights, Statistics, Data Science, Data Analysis, Advanced Analytics, Data Analytics, Consultant, Individual Contributor, CPG, Consumer Product Goods, Consumer Products, Marketing Analyst.
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Collaborates with key team members to evaluate and uncover strategic insights related to Profit & Loss performance including Product Strategy, Pricing, Marketing, Sales, Credit Risk, Distribution Channels, and Member Experience.
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12+ years of Consumer Products industry experience in Category or Customer Strategy, Customer Business Development, Category Insights & Analytics, and/or Shopper Insights & analytics.
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This role will focus on analytics, insights, strategy and business development, and aligning Honeywell Aerospace strategies with investment and operational plans. The Vice President, Strategy, Aerospace, will lead a team of 25+ strategy professionals on corporate and select business unit initiatives, including growth opportunities, strategic sales and marketing programs, acquisition targeting activities, and portfolio assessment initiatives.
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The Cleveland Cavaliers and Rock Entertainment Group are looking for a passionate, analytically minded Team Member who wants to grow their career by creating data insights to influence business decisions and strategy.
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This requires skills in marketing strategy, technology, media, performance marketing, and omni-channel retail marketing. Experience working with data: media analysis, media mix models, multi-touch attribution models, digital attribution, consumer research, and shopper insights.
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