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This is a newly created role on the marketing team reporting directly to the Chief Marketing Officer. We have offices in Clearwater, FL (near Tampa), Fort Lauderdale, FL, Knoxville TN, and Mission Viejo, CA (an hour outside LA), plus a few fully remote team members across the US. We are an equal opportunity employer.
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Partner with product marketing and customer operations to develop a strategic cadence of customer-focused communications and a lifecycle campaign to drive adoption, engagement, and overall KPIs. Customer Marketing Campaigns: Lead and manage customer engagement and communication programs in partnership with Events and Demand Generation teams, such as in-person/virtual events, workshops, annual conferences, awards programs, onboarding, and ongoing nurture campaigns.
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This role will collaborate very closely with our product marketing, demand generation, customer success and customer operations teams. Familiarity with CRMs and marketing automation tools such as Hubspot and Salesforce is preferred.
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If you’re passionate about driving customer value, engagement and loyalty through strategic marketing initiatives, then you’ve come to the right place! This role is remote and works EST/CST time zone schedule (meetings are commonly 9-5pm ET.
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Responsibilities What you’ll do Customer Marketing Strategy: Own the strategy and execution of the customer journey and communications. You should have Required: 5+ years of experience in marketing, marketing communications, or a related field.
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Enumerate is looking for a Customer Marketing Manager to join our team! Who will love this job You can develop and execute customer-focused marketing strategies that drive engagement and retention throughout the customer lifecycle.
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Join us to drive impactful B2B and B2B2C marketing strategies that build relationships with our customers, and drive value for their customers, residents in homeowner communities. Strong analytical skills and experience with marketing analytics tools.
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You enjoy working with cross-functional teams to deliver comprehensive marketing campaigns. You’re passionate about understanding customer needs and delivering value through marketing efforts.
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Proven ability to develop and execute customer marketing strategies and campaigns. 1-2+ years of experience in customer marketing is preferred. Benefits Medical insurance, Dental insurance, Vision insurance, 401K, Health Spending Account (HSA) Culture Why Enumerate Our team is changing the face of the HOA Property Technology space as a trusted industry leader for over 30 years.
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Customer Marketing Strategy: Own the strategy and execution of the customer journey and communications. Required: 5+ years of experience in marketing, marketing communications, or a related field.
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We offer a full slate of benefits, including competitive salaries, medical (including a $0 option for employees), dental, vision, life and disability coverage, paid vacation, paid holidays, tuition reimbursement, $1,000 employee referral program and a 401(k) plan.
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Measure, monitor, and drive improvements in our NPS by partnering across Customer Success, Support, Sales, and Product teams. Customer Education & Enablement: Partner with Customer Success and Operations to build customer enablement materials and scalable training programs that ensure our customers are successfully adopting our products throughout their lifecycle.
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You can develop and execute customer-focused marketing strategies that drive engagement and retention throughout the customer lifecycle. Revenue Expansion: Partner with demand generation and customer operations to build campaigns with customers to increase renewals, referrals, and cross-sell and upsell opportunities.
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Reporting to the CRO, the SVP Marketing will play a key role in the leadership team, enabling people through strategy, prioritization, and excellent execution. Oyster is looking for a talented and experienced Senior Vice President (SVP) of Marketing to lead a fully-distributed, remote team.
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When possible, we also like to offer fun in-person perks like pet-friendly offices, paid food trucks and company outings. Homeowner Enablement: Develop B2C and B2B2C programs to educate homeowners and drive adoption and utilization of our payments products.
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Virtual Reality Job Interviews
With the advent of desktop computers, the arduous task of scouring through weekly job classifieds became a thing of the past. The mid-1990s brought about a new era where job seekers could easily search and apply for jobs online. The introduction of AOL's Instant Messaging feature provided an even faster means for employers and candidates to communicate and schedule interviews. As smartphones became more pervasive in the early 2000s, hiring managers increasingly used phone calls for screening and interviewing candidates. Despite this trend, over 80% of interviews still took place in person.
A Potential TikTok Ban?!
As you may already know, there has been a lot of talk lately about the possibility of a TikTok ban. While this has not yet come to fruition, it's important to consider the implications this could have for businesses and recruiters who rely on TikTok as a platform to market their brand, recruit new talent, and connect with their audience.
The Effects of Workplace Racism and Sexism
One day it's a covert statement to a mother returning to work after maternity leave. Another day it's a lingering gaze at an employee enjoying a culturally rich meal. These microaggressions (or sometimes macroaggressions) can take an employee from a confident, high-performer to one that feels insecure being themselves at work. Your employees engage with people with different ideas and feel most comfortable and valued when they can work without losing their cultural, racial, and gender identity. While most employers know this, why have workplace racism and sexism often been neglected?
How to Navigate Hiring Out of State
The job market has shifted significantly in recent years. The accelerated adoption of technology has not only pushed many companies into remote working arrangements but also increased the availability of supporting tools and technologies (i.e., video conferencing and collaboration software).
Building a Candidate Pipeline Through Internships
Building a candidate pipeline through a great internship program for local college students and recent graduates at local universities is a great and cost-effective way to attract and retain top talent. By offering meaningful and impactful work experiences, regular feedback, coaching, and mentorship, you can create a positive internship experience that will make your organization a sought-after destination for future employees. This not only benefits the organization in the short-term but also in the long-term, as you'll have a pool of well-trained and experienced candidates who may be interested in full-time employment once they graduate. Furthermore, building relationships with local universities and college students can increase brand awareness and build a positive reputation for your organization in the local community.
Hiring Transparency
Transparency in hiring refers to the open and honest communication and information sharing that takes place between employers and job candidates. It encompasses all aspects of the hiring process, from posting job descriptions to providing feedback on performance during and after the interview process. In today's job market, hiring transparency has become increasingly important for both employers and candidates alike.
Recruitment strategies that are weird, but actually work
In the current candidate-driven job market, recruiters are looking for unique ways to attract talent. Some have resorted to even (dare we say it?) recruitment strategies on the border of weird and wacky. What can we learn from the unusual recruitment tactics that are being used and actually getting results? Here’s a rundown of some unique recruitment strategies that actually work.